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Gary Martin

Staff Writer http://www.gwinchester.com @@winchestergaryFacebook
A marketing advisor by trade and digital tech by default, Gary has taken a somewhat unchartered path into the commercial production industry. His career blends together 10 years of experience in start up technology business, technical writing, B2B sales for Apple, United States Peace Corps, OSX support & solutions, international business development, and commercial production in the advertising industry. Gary currently works as studio manager for RGG Photo in the commercial food, beverage, and product photography industry. They operate full service studios in Chicago and St. Louis.

Ex-Drill Sergeant Travels The Country Finding And Photographing Homeless Veterans

Photographer Jerry Tovo has spent the better part of the last 2 years pursuing a personal project around the USA called “They May Have Been Heroes.” The project is dedicated to raising the Nation’s awareness to the plight of the hundreds of thousands of homeless Veterans, by photographing, videotaping and otherwise recording their stories. The photos and stories are both captivating and heartbreaking. [more]

Learn Everything You Need To Know About Commercial Beverage Images

There is a lot of money in food, beverage, and product photography and a huge demand for photographers that can build these images. Think of the shear number of images you see when you walk into your local grocery store or while driving down the highway. Those images are being created by photographers that specialize in creating these images. Join us this May and learn how to become one of these photographers.

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Complete Guide To Becoming A Photo Assistant

Your quickest way to becoming a better photographer is real world experience from a seasoned photographer. As studio manager for a busy studio servicing the commercial advertising world we have a crew of assistants in multiple cities that we rely on heavily. All of which need to understand the following rules, mores, and tips to get you to become the best assistant in the industry. [more]

Storm Troopers Twerk Better Than You

I would have thought the storm trooper armor would have been twerk prohibitive but I was wrong, I was very wrong. Check out the behind the scenes of the making of this video below. [more]

The Making Of A Commercial Beverage Image | Step By Step

Food, beverage, and product photography is all about sculpting light, your composition, and understanding which modifiers to use in which situations. In this behind the scenes tutorial, RGG Photo takes you in their St. Louis studio for a step by step look at building an image. Join RGG Photo this May in the Bahamas for a 2 day intensive workshop on liquids, glass, beer, and beverage photography. You could even win a free trip. [more]

Alt-J Writes Entire Song About Two Photographers Dying In War

Chances are you’ve heard of Alt-J or could recognize several of their hit songs currently being played on every indie rock station. What you may not know is that their song Taro was written about the first female war photojournalist and her life partner who both died doing what they love. [more]

Why Using A Camera Sling Is Common Sense | The Yeti Review

Shooting events is like running a marathon, it often feels like it’s never ending. At the end of the day you are sore, dirty, and you may have blacked out for a portion of it from dehydration. Using an ergonomic camera sling for one or both cameras is a great solution for saving your neck and back and also keeping your cameras secure on your body. This is a no-brainer investment if you are an event shooter and may change your life if you haven’t been using one. [more]

Add Color To Your Portraits Using Rosco Gels & Duratrans Film

Are you bored of shooting portraits on white, black, or gray? Are you looking to add some color and creativity to your subjects and environments? Are you looking to shoot more composite photography using backplates you’ve made on location and subjects you’ve shot in studio? If you’ve answered yes to any of these questions and aren’t already a genuine wiz at using gels, then this post is for you. [more]

Our First Shoot With The Canon C100 And Atomos Ninja

The release of the C series of cinema cameras from Canon has garnered a lot of attention of filmmakers as a great alternative to cameras like the RED. After much debate, our studio purchased the camera a few months back and recently flew to Austin to shoot two commercial spots. We couldn’t have been happier with the results. [more]

Part 2 | Using Levels To Add Color In Photoshop

In part 1 I covered the process of building the best panoramas with little distortion by finding the no parallax spot in your lens. In part 2 we add in our model and use curves and levels to colorize the sky in Photoshop. In addition, this tutorial builds on utilizing the combination of plugins and Photoshop to target specific tones of your image, which is a great technique when building a dramatic environment.  [more]

A Must Have Tool For Creating Backplates | Part 1 – Preparing The File

As more and more photographers are shooting backplates on location and subjects in the studio, I’ve found the best tool for the job isn’t necessarily your lens or the camera but a specific tripod head that finds the no parallax point in your lens. This was by far our favorite purchase of 2013 here at RGG Photo. [more]

Now Available For Pre-Order Tamron 150-600mm

If you have a little bit of Christmas cash from grandma burning a hole in your pocket consider this lens. BH Photo just announced  the Tamron SP 150-600mm f/5-6.3 Di VC USD lens for Nikon and Canon. It is available for pre-order now and is expected to ship January 17th, 2014. Also check out the link below to save $400 on the Nikon D800.  [more]

Get Paid More For Your Photography With Value Shifting

Do you have a hard time differentiating yourself from the price anchors of other mediocre photographers? Have you considered taking the Starbucks approach to your products? In this two part series by Spencer Lum, of the Ground Glass Blog, he takes you through the psychology and sales techniques to increase your sales. Check out part two below. [more]

Trilogy Of Light Series Finale Released | “City Lights”

This is the third and final chapter from Colin Rich’s series “Trilogy of Lights” and is one of the most epic time lapse series I’ve ever seen. The first two chapters are posted below so watch them in order if you haven’t seen the first two. [more]

Instagram Updated With Direct Messaging | Now Send Sexy Photos In Private

Have you ever wanted to send a sexy, artfully filtered photo of yourself to a select 15 ladies that follow you on Instagram and then know exactly when they have read the message? Well, now that desire is a reality with the privatization of your Instagram posts through “Direct Messaging.” [more]

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