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Jaron Schneider

Features Editor, Marketing Communications http://jaronschneider.com/ +Jaron Schneider@jaronschneiderFacebook
Jaron Schneider is a portrait/headshot and commercial product photographer based out of San Francisco, California. After graduating from Gonzaga University with a degree in marketing and business administration, Schneider spent some time in the photographic lighting business, learning how the industry works, what products are actually high quality, and how to communicate with photographers and videographers around the world. Schneider joined Fstoppers.com in 2011 to aid in the sales and marketing, management and to build the editorial content. He now acts as Features Editor and manages relationships with gear brands.

Dear Hasselblad: I Like That You’re Widening Your Audience, But Hate How You’re Doing It

The photography industry is so drastically different today than it was just ten years ago that if you’re going to survive, you absolutely have to be dynamic and ready to adapt to the things quickly. You have to find your niche and go for it full force or risk failure. Hasselblad is doing this with their form-over-function Lunar and Stellar. Yet I’m left thinking… Hasselblad, I’m not certain you thought this latest set of moves through. I’m not certain you know what’s happening to your brand. I’m not certain this is where you need to be. [more]

The Hasselblad Stellar is Real & Touted as Being Unlike Any Other Camera Ever

Are you ready to be star-struck by Stellar? That’s the tagline to Hasselblad aforementioned rumored RX100 reskin. Apparently, according to the Hasselblad Chairman and CEO, “The world has never seen a compact camera like this before.” Weird, I could swear I saw a camera pretty similar to this last year. It’s called the RX100. [more]

When Kickstarter Works, It REALLY Works: CineSkates Now Distributed by JOBY

Almost two years ago we wrote about an interesting idea for a rolling DSLR rig we found on Kickstarter. The concept was a small, compact and heinously simple design called CineSkates. Fast forward to today, and CineSkates has evolved not only into a whole line of products under the name “Cinetics,” but is one step closer to great success. Now distributed by JOBY (owned by Daymen who also distributes Lowepro bags), CineSkates shows that when Kickstarter works, it can really work. [more]

Gmail’s New Tabs Negatively Affect Your Email Marketing Strategy

In case you missed it, Google recently rolled out a pretty big change to their Gmail system: tabs. The new layout comes standard with a few, but you can also add your own. One of the standard options is the “Promotions” tab which, as you can imagine, is quite good at catching and segmenting marketing emails. This is great for users, but scary for marketers, especially given the data MailChimp just released. [more]

This Macro Timelapse Showing a Seed Sprouting to Flower is a Must-See

Sometimes you see videos that just enthrall you in their simple yet beautiful elegance. This timelapse by Daniel Csobot is one such experience. He uses a Canon EF 100mm Macro on a Canon 7D with a Kessler CineSlider to capture the growth of a flower from seed to sprout to full growth. [more]

Hasselblad To Release Expensive Re-Skinned RX100 as the “Stellar”

Apparently all the bad press surrounding the Lunar hasn’t deterred Hasselblad from their present course of skinning current Sony cameras with the expensive “H” logo and wood accents. PhotoRumors is reporting that Hasselblad will be releasing a compact camera called the “Stellar” that will just be the RX100 with some fancy aesthetic additions. Well, at least they aren’t toting megapixels, right? [more]

Watch This Time Lapse of a Seven Hour Super-Composition of a Fantasy Airship Battle

Not too long ago we featured a tutorial that showed you how to make a fantasy desert kingdom out of tourist images, and thought I would share with you another amazing project by a talented artist. Alexander Koshelkov has quite an impressive resume of outrageous Photoshop compositions that excellently use real world items to create fantastical scenes. He just released this time lapse where you can watch his latest composition which took him just over 7 hours and uses 284 Photoshop CC layers. [more]

This DSLR Add-On Will Bring The Power of a Lytro (And More) to Your Camera

Researchers from Saarland University in Saarbrücken, Germany have proposed quite an awesome attachment for the standard DSLR that would bring the power of a Lytro and more to the cameras already in the marketplace. Their design proposes a configurable, removable camera add-on for high dynamic range, multispectral, polarization, and light-field imaging called the KaleidoCam. And it works. [more]

Peak Design Wants to Bring You the Ultimate Camera Clip: Capture

Peak Design, who launched a successful Kickstarter Project back in 2011, wants to improve on their original camera clip design by making it stronger and more versatile. Their solution? The Capture system. What they’re planning looks to be a beefed-up version of the popular Spider Holsters. It clips to belts, bags, backpack straps and the like and allows for easy and secure access to your camera with a tripod-like quick release system. [more]

Watch a Golfer Destroy an $80K Camera

This is highly unusual, and super unlucky for both the golfer and the camera guy. Today in the first round of the British Open, Pro Thomas Bjorn chipped a ball out of the “rough” on the first hole and struck a very expensive camera. An estimated $80,000 camera to be exact. There isn’t much else to say other than watch this, then check out how crazy the damage looks. Yikes. [more]

Grab a Refurbished Nikon D600 for $400 Off

Just a quick note that we’ve noticed you can grab a refurbished Nikon D600 for a little over $400 off the new price at B&H. This is Nikon factory refurbished to original like-new specs, and likely were used as a quick loaner or as a review copy. That said, I’m willing to bet they’re in great shape. Get one for $1584, which is a slick deal for a full frame sensor.

You Judge: Full Resolution Images from Nokia Lumia 1020

Nokia’s new massive megapixel cell phone has been a hot topic of conversation. The numbers look pretty impressive and the new features Nokia is touting (like manual focus) sound like a welcome addition to cell phone camera technology. But how well does the Lumia handle those 41 megapixels? You tell us. [more]

When a Model Dictates Creative Direction: Jen Brook’s Dreamcatcher Project

Photographers are artists. That is one fact that the original photographers spent years convincing others to be truth. But how often do we consider the models to be artists? I would wager rarely, if ever. Model Jen Brook challenges that mentality by acting as the creative director on a group of images she calls her “Dreamcatcher Project.” She works with a group of photographers to capture her vision, and the results show that she has the “eye” as well as the unusual ability to create through others. [more]

Fstoppers Review: The ONA Leather Brixton Stylish Camera Bag

Just because we are photographers for a living doesn’t mean all our equipment has to be 100% utilitarian. Sometimes a little bit of style and fashion is appreciated, and ONA looks to deliver in that department. The ONA Leather Brixton, now available in “dark truffle” color, is a sling bag that looks like a businessman’s briefcase sling, but is designed with a photographer in mind. [more]

How You Can Use Squarespace to Manage eCommerce

So a few months ago I wrote about how much I love my Squarespace account, and you would not believe the overwhelming chorus of “Me too!” I experienced in the comments, on Facebook and on Twitter. I’m happy to see that I wasn’t alone in my adoration for the website company. As easy as it is to set up my photo site on Squarespace, it might be even easier to add eCommerce to it. If you want to sell product, including prints, you can manage it all from Squarespace extremely easily. [more]

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