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Jaron Schneider

Features Editor, Marketing Communications http://jaronschneider.com/ +Jaron Schneider@jaronschneiderFacebook
Jaron Schneider is a portrait/headshot and commercial product photographer based out of San Francisco, California. After graduating from Gonzaga University with a degree in marketing and business administration, Schneider spent some time in the photographic lighting business, learning how the industry works, what products are actually high quality, and how to communicate with photographers and videographers around the world. Schneider joined Fstoppers.com in 2011 to aid in the sales and marketing, management and to build the editorial content. He now acts as Features Editor and manages relationships with gear brands.

RØDE Announces a Lav-Hiding Solution called “invisiLav”

If you don’t like lav mics rearing their ugly heads in your video productions but love the sound quality (like we saw in a video from Wistia), then maybe Rode’s latest product is the perfect solution. It’s called the invisiLAV, and it adheres to the interior of clothing and skin and supposedly eliminates the need for those pesky lav clips. [more]

Captivating Video “Beauty” Brings Motion to Still Paintings

“Beauty” is a short video by Rino Stefano Tagliafeirro, and it’s a captivating 10 minutes that brings to life still paintings with a somewhat eerie soundtrack that almost forces rapt attention. The manifesto is described as delving into the “enigma of beauty.” I would say more, but this is just one of those things that needs to be experienced. Warning, this does contain painted nudes. [more]

Carl Zeiss Announced a New 50mm f/2.8 for E-Mount & X-Mount

Fan of the E-Mount or already an owner of the pretty sweet Fuji X-mount systems? Then you might like this: Zeiss just announced a 50mm f/2.8 macro lens for both mounts that sports the styling of the Zeiss lenses we’ve come to love over the years. It will be available at the end of March for $999. [more]

PhotoShelter Releases Results of Industry Survey, Full of Useful Information

PhotoShelter regularly releases awesome guides and data they collect from the industry and today’s release of The Photographer’s Outlook on 2014 is no exception. This guide has insights from over 5700 photographers worldwide on the business goals and challenges they expect this year. They also highlighted the blogs that pros & enthusiasts read to keep up on industry news (of which we are honored to say Fstoppers was listed), plus the photographers they follow for inspiration. [more]

Paper, Facebook’s New Reader App, Is Coming February 3

The much speculated Facebook reader is real, it’s called Paper and I have to say it looks beautiful. As shown in the the promotional launch video, the app is all gesture driven (though some of the gestures look impractical) and it looks to be a new and pleasant way to stay up to date with the stories that matter to you, with a design UI that takes a lot from other established reader apps like Flipboard. [more]

Olympus Adds New OM-D E-M10 Camera, Combining Aspects of the E-M1 and E-M5

Early this morning Olympus announced the new OM-D E-M10 (that’s a mouthful), combining aspects of two popular cameras the E-M1 and E-M5. It features the new TruePic VII image processor, the same found in the OM-D E-M1, 16 megapixel Live MOS sensor, Wi-Fi technology, a large, high-speed electronic viewfinder and 3-axis image stabilization. [more]

How to Color Grade Video in Adobe Photoshop

Yes, you read that right. This is indeed a short tutorial on color grading video in Photoshop. Unconventional? Yes, but it is effective. Not too long ago I was having a conversation with the other Fstoppers writers when the conversation of quickly color correcting video footage came up. Without the hassle of Premiere, Speed Grade or any other grading software, was there a simple way to make adjustments that were easy and intuitive? I believe the answer is Photoshop. [more]

Fstoppers Reviews the Sony a7R Compact Full Frame Camera

If there was a camera that really got people talking in 2013, it was the Sony a7 and a7R. Hailed as a “game changer” and “camera of the year” by both PDN and PopPhoto, it’s gotten a lot of attention. A full frame, powerful and purportedly pro-level mirrorless compact, what’s not to love? Many Sony fans were quick to hail it as the beginning of the end for the DSLR, and even many DSLR shooters seemed ready to join them. I’ve been shooting with the a7R for a few weeks now, and it’s time I laid down my personal verdict on this camera. [more]

Looking for a Video Crane? Pro Am Has a New Light Weight Option

Cranes can add that extra bit of “oomph” to a video, giving it that one extra piece to make for compelling and dynamic footage. If you saw Patrick Hall’s review of the Rhino Slider, you probably noticed some footage from a crane in there too. Pro Am just announced a new $300, 12-pound, 3-foot crane that can support a camera rigs up to 20 pounds and manually tilts cameras up to 10 pounds. [more]

Re-Review: The Fotopro Tripod is Much Better Than Originally Thought

Before I heap on the apologies, I do want to say that I get sent a lot of gear. Gear that varies in required skill level, genre of photography and purpose. I’ve reviewed a lot of equipment over the years, and eventually I was bound to make a mistake- I’m pretty much the furthest thing from infallible. Well it happened, and I’m sorry. My initial review of the Fotopro tripod was negative due in most part to, you got it, user error. [more]

Wistia Team Talks Video-Making Nitty Gritty: Choosing a Microphone

Wistia is a video player (think Youtube and Vimeo) for businesses who want a high quality player but don’t necessarily want the social features you get with the mainstream platforms. In addition to being a quirky and fun culture and offering a sweet product, the Wistia team also provides tutorials and tips on making your own great company videos. This one offers some great info on choosing a microphone. [more]

Hasselblad Strikes New Ground, Announces 50MP CMOS Medium Format Camera Back

Hasselblad, who hasn’t done a heck of a lot of innovating in the past few months, might finally have something worth talking about. They announced that they are working on the world’s first 50 megapixel CMOS sensor back for their medium format cameras, rather than the CCD format previously used. This means faster capture rate, longer shutter speed capability and much greater ISO performance. [more]

Behind the Scenes Images from Live Action Short Film “Me+Her”

Blackmagic Design let loose today that “Me+Her,” a live action short film premiering at the Sundance Film Festival, was shot on the Blackmagic Cinema Camera (MFT) and Pocket Cinema Camera. This is good news, as it shows that there are those in the industry who are embracing the relatively new bodies. Take a look at some stills from the movie, as well as behind-the-scenes images from the set. [more]

Adobe Updates Photoshop With Three New Features, Most Notably “Perspective Warp”

The Adobe product manages and developers that I have spoken to praise the new Creative Cloud process mostly for the ability to instantly update users with new features and stability enhancements. While we have seen a plethora of updates that mostly contain “bug fixes” over the past few months, Adobe has finally given us three new features for Photoshop to get excited about: 3D printing integration, linked Smart Objects, and what is most interesting to photographers, Perspective Warp. [more]

Fotopro Tripod Original Review (Has Been Updated)

THIS REVIEW HAS BEEN MOVED AND UPDATED. When an idea is good, it’s bound to sprout imitators. There isn’t necessarily anything wrong with this. Often it leads to a product that took the good from one idea and implemented other original concepts to make an end product amazing. But sometimes, and rather frequently in the photo industry, we end up with products that feel like hollow copies, existing to just take advantage of positive consumer feelings towards an existing product. That’s what I feel happened with the Fotopro tripod. [more]

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