Comments on: Behind the Scenes with Masahiro Knives

By: Kim Long Vo

Kim Long Vo — Fri, 05 Apr 2013 07:56:00 +0000

The music uses a wide mixture of Asian instruments. Would have liked it better if it used the Japanese Koto instead of the Vietnamese cousin.

By: Aperiso Media

Aperiso Media — Sat, 23 Feb 2013 18:23:00 +0000

Are you serious? Im interested, but dont understand how that would work! Gonna have to go try it out i suppose! I wish i’d have known about this a few months back, as i’ve had 3 or 4 product shoots that all featured highly reflective surfaces!!

By: louisleblanc

louisleblanc — Fri, 22 Feb 2013 06:04:00 +0000

In this case, I’m fairly sure that photos were the best choice, both economically and aesthetically. I’m not sure this company has 3d models of their products as they seem to be hand made. While a knife is fairly simple, it would take quite a bit of time to get each one properly modeled. Also, some of the knives are made of patterned steel which would be a total pain to get right in CG.

However, I have to agree that it makes less and less sense to hire a photographer for these kinds of jobs.

By: Nour El Refai

Nour El Refai — Thu, 21 Feb 2013 10:27:00 +0000

I don’t like the final result, it would be much better if the background was grey or dark grey

By: Michael Miller

Michael Miller — Thu, 21 Feb 2013 04:36:00 +0000

Genius lighting. That’s why I love high end camera videos like these. Typically, not always, they have masters of their craft. You can do a 3d render but I think the point is to show off the camera’s ability and the photographer as well as capturing the product in real life. I’m sure they do have 3d renders but it helps marketing by cross marketing with a leader like Hasselblad.

Great video find.

By: Matt Hartle

Matt Hartle — Wed, 20 Feb 2013 21:06:00 +0000

I know it’s sacrilege to say on a site light this… but yeah. CGI Having done it for the last 16 years I can tell you this kinda project wouldn’t even be that difficult. It would certainly cost less…

By: Alain

Alain — Wed, 20 Feb 2013 18:09:00 +0000

I’ve read somewhere that the IKEA catalogs are about 50% real, the rest is just rendering. They hope to raise it to 80% rendering.
Remember the story, from a few months ago, about IKEA having to publicly apologize because they had removed women from their catalogs in some muslim country? That was just “rendering editing”.

By: Agamemnon

Agamemnon — Wed, 20 Feb 2013 17:37:00 +0000

Cu cuțiul ăsta poți să-ți tai pula

By: Ryan Cooper

Ryan Cooper — Wed, 20 Feb 2013 16:59:00 +0000

That is incredibly inaccurate 3D renders, even now are at a point where most viewers can’t even come close to telling the difference. Give it a few more years and renders will be able to perfectly replicate the flaws that makes something look real. For this sort of product shot on a white background I really don’t see the demand lasting much longer. I think the future of product photography lies in environmental shooting that would simply be too expensive to make using 3D in most cases.

By: Andreas Hohl

Andreas Hohl — Wed, 20 Feb 2013 15:23:00 +0000

I am amazed at the commentary. Not in a positive way. Reflective materials are the most difficult to shoot as photo or video. I had to make some finger rings (jewelry) “float” in mid air so to speak. It took me almost 6 months of experimentation to finally get it so that I could take any metal (gold, silver, platinum) to “fly” in 3 dimensions and be able to “key out” the jewelry cleanly. Doing a 3d render will never ever be as good as the real thing as it would be too perfect. That is the essence of product shooting. Shooting the real thing will always be far superior in look and feel than a 3d render.