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Tips For Peer Networking

I am getting ready to embark on my third trip to WPPI. As with any convention or continuing education event, you are bound to take home an abundance of new knowledge, motivation, and ideas to enhance your business. What about taking home new friendships with your peers? [more]

Photography Marketing 101: Sell Yourself (The Jimmy Buffett Theory)

Last summer, my friend Andy and I, and his six year-old son, were out location scouting. As we drove around, the three of us were playing a very intense game of word association. One of us would say a word, and the others would quickly say the first word that came to mind. As we neared a potential location, Andy called out, “Key West” to which I mindlessly responded, “Jimmy Buffett…” In that instant, I realized that everything I thought I knew about marketing myself as a photographer was completely and utterly wrong. [more]

Freelancer? Add Some Structure To Your Life

Being a freelancer means you’re in total control of your schedule and tasks. It’s great to be your own boss and you have the freedom to focus on the things YOU want to focus on and decide when and how to do them. Being a freelancer also means you have no* real structure or workframe to rely on, nothing to really push you to do what needs to be done. Being your own boss makes it very easy to become a lazy boss-employee. Here are few tips on how to get some structure in your life. [more]

Profoto Launches New 20-Part Web Series on Weddings

Profoto just released the first of 20 videos highlighting different aspects of a wedding as shot by wedding photographers Justin & Mary as they set out to capture a young couple’s most special day. Each video reveals the story and the lighting setup behind a certain image. For instance, we get to see how the bridal couple’s dance was shot and how the kiss in the church was eternalized. [more]

Build Relationships, Not Clients

Some years ago, I got started in photography and started looking to find clients that would pay me for my work. I showed up to client meetings, polite, cordial, and generic – hoping that my portfolio would “wow” them. I was sure that keeping a personal life and business life separate was the way to go, boy was I wrong. [more]

Looking for a Great Photo Event in the UK? The Photography Show is This March!

I’m a big fan of shows like Photo Plus, Gulf Photo Plus and WPPI Las Vegas, so when my good friend (and amazing photographer in his own right) David Kai-Piper told me about an event he’s helping orchestrate in the United Kingdom this year, I thought you all would be interested to hear about it. Introducing The Photography Show, a new show and home for professional and hobbyists to come together to enjoy all things photographic. [more]

#SpoilerAlertWPPI – Share And Search Insider Tips At WPPI

If you’re coming to WPPI for the first time, you’re in for a treat! A mind-blowing, feet-aching, swag-carrying treat! In order to get the most out of this years amazing lineup and extensive events selection, consider sharing and searching the hashtag #SpoilerAlertWPPI on Facebook, Instagram and Twitter!
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The Silver Lining Of A Saturated Photography Market

In just a couple clicks, you can register your business with the state and set up a social media network for a nominal fee. How can you navigate and succeed in your market when everyone and your neighbor have started a photography business? How do you stay positive?

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Louis Vuitton’s Delusion of the Photographer Results in $3,500 Bag

Photography equipment is not cheap. As photographers, we’re often investing thousands of dollars into metal tubes filled with planes of glass, and quickly justifying it to our friends and families. So what happens when a disconnected fashion brand such as Louis Vuitton markets to photographers, and announces a $3,500 basic camera bag? [more]

New Photography-Related Domain Names Are Now Available For The General Public

After many years of having the same generic domain extensions such as .com and .net, earlier this month brand new domain extensions were introduced to the public. There are many different new domains, but photographers and creatives will be most interested in the following: .photography, .gallery, .graphics, .camera, .lighting and .equipment. This video will explain everything you need to know about the new domains. [more]

Photographers: Why You Should Give Away What You Know

A few months ago, I was out at dinner with a couple of friends of mine. We had each just finished up our respective shoots and had settled into a booth where the conversation inevitably turned toward who we shot, where we shot, and whether or not we were happy with the in-camera results (we were). That night, we spent the better part of two hours eating, drinking and sharing our techniques with one another. [more]

Instagram – Tips & Tricks for Small Businesses

If you know Katelyn James – you’ll know that she has enormous talent, but more importantly, she has an enormous heart for photographers and her clients! Photographers from across the United States come to Richmond, Virginia to take advantage of her information filled, intimate workshops and coaching sessions. She is an expert in branding and building a community with her brides. [more]

500px Prime: A New Commercial Licensing Marketplace

Last week, 500px published an article on their blog stating they will be releasing a new project called “Prime”. It is a commercial licensing marketplace for photography on their website. The 500px team seems excited about it, the details are quiet intriguing, but the community has been showing mixed responses. [more]

The Best Mobile Solution For Client Galleries

PASS has positioned itself as a leader in the image storage and delivery market since the beginning of digital delivery. With the launch of the Shoot and Share business model, the team has quickly created a product that both photographers and their clients have been asking for. The new PASS mobile app is sure to bring even more joy to those photographers and clients!

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Turning Around That Creative Jealousy

Yay! You’re doing something creative.

We can all probably remember the moment when we first realized that we could create cool stuff. That moment when we looked at something we’d made from scratch and not only were we not disappointed by what we created, not only were other people impressed by what we created, but we actually liked what we’d done. [more]

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