Business

5 Ways to Market Your Photography for Under $50

5 Ways to Market Your Photography for Under $50

Like many of you, I have a very small marketing budget. I personally cannot justify spending a ton of money to run long campaigns on Facebook or Google Ad Sense in order to promote my work. Facebook also regularly changes their algorithm for organic posts, so it’s just not always wise to throw money at them and hope for qualified leads. In this video, I’m going to share five ways that I’m marketing my photography business for under $50.

The Feud Continues: Taylor Swift Gets Called Out by Another Photographer

The Feud Continues: Taylor Swift Gets Called Out by Another Photographer

Here we go again! Another photographer named Joel Goodman has called out Taylor Swift over stipulations in the contract that is handed out to photographers shooting her most recent tour: 1989 World Tour. This time, however, the contract states that the entertainment group known as Firefly Entertainment reserves the right to "destroy the technology" that houses the photographs. This is one step beyond what the previous contract stated.

Are You Ready To Upgrade Your Camera Body?

Are You Ready To Upgrade Your Camera Body?
There comes a time in every growing photographer's career when he or she decides that it is time to upgrade their equipment. If you are like me, then you put it off for as long as possible. In recent posts, I’ve mentioned that I firmly believe that you can create some great images using a very basic DSLR. While this is true under most circumstances, there are often times as a working photographer that you will need the options of a professional grade DSLR.

Motion & Still Photographer Ivan Agerton’s Beautiful Portraits - And What We Can All Learn From Them

Motion & Still Photographer Ivan Agerton’s Beautiful Portraits - And What We Can All Learn From Them

What inspires you to pick up your camera? For Ivan Agerton, it’s people – and for all the talk about convergence between the worlds of stills and motion, Ivan is doing it. His ‘stills from motion’ portraits are both a visually gorgeous treat with their sublime use of slow motion, and thought provoking in the connection with the subject Ivan has captured. Not just creating eye candy, Agerton is a fascinating character and provides a great example of the life we can all construct for ourselves – if you decide to take the plunge and go for it.

New Service Offers Rankings For Photo Sharing Site Terms Of Service Agreements

New Service Offers Rankings For Photo Sharing Site Terms Of Service Agreements

TOSDR, or Terms Of Service Didn't Read, is a new online service that offers a report card style ranking of various website Terms Of Service agreements. The cleverly named website, which understands the usual approach user have to these agreements, has created a very easy to read summary of what we are getting ourselves into when we check that "I have read and agree to the terms" button.

8 Common Client Objections and How to Overcome Them

8 Common Client Objections and How to Overcome Them

As you build up your clientele, you will undoubtedly encounter a host of requests that can blindside you. Many photographers will learn quickly how being a good salesmen is just as vital to their business as the quality of their photographs. Below I have compiled a list of the most common customer concerns, and how to best overcome them while building value in yourself and in your brand.

Help Your Photography Business Succeed by Collaborating With Other Professionals

Help Your Photography Business Succeed by Collaborating With Other Professionals
If you’re just an average photographer like me, you’re going to have to do a lot more to succeed in the photography world than taking more workshops and attending more conferences. The true artists and creative geniuses of the photography world already have one up on you – raw talent. So what can the average Joes like you and I do to even begin to compete? Collaborate.

How to Shoot Big Productions on a Low Budget

How to Shoot Big Productions on a Low Budget

Dreaming big is never a bad thing for a photographer. The more imaginative your ideas, the easier it is to stand out amongst your peers. Yet there is often a very real, and very high price tag associated with grand productions. Producing personal projects that you’re passionate about is vital for many photographers in the fashion industry. However, it can be frustrating to lack the funds necessary to bring your vision to life for more ambitious projects. Fortunately, there are many options available to photographers to help them bring that production to life, without breaking the bank in the process.

Three Tips to Get More Referrals from Wedding Vendors

Three Tips to Get More Referrals from Wedding Vendors

Every wedding photographer has their very own tricks to get their calendar fully booked each year. Websites and social networks have of course become a staple for every solid business nowadays. But sometimes we forget that brides and grooms are not connected 24 hours a day and that they might meet other vendors before coming to us. This might be the oldest trick existing to get booked, but referrals from other vendors are a strong way of getting more business.

Why I Think Photography School Is Worth It

Why I Think Photography School Is Worth It

Over the past few years there has been a lot of negativity thrown at attending school for photography. While there is some sound wisdom and reasoning behind these arguments, I would have to say that I am extremely proud to have gone to Columbia in Chicago, and I think most of my friends that have done so would agree (those at other art schools as well). Now, I must admit that I didn’t even graduate, or spend four years there, but my photo school experience has been invaluable to my career. I don't believe a degree will make any difference in the photo world, and it all comes down to who you know, your character, and your portfolio.

Peter Coulson and I Discuss the Potentially Illegal Sale of His Photo by Richard Prince

Peter Coulson and I Discuss the Potentially Illegal Sale of His Photo by Richard Prince

It's never a bad day, or more often evening, when I get to Skype with Peter Coulson, an artist I am proud to say is my friend, from his place in Melbourne, Australia. However, our most recent Skype discussion was totally hinged around the controversy surrounding Richard Prince's appropriation and subsequent sale of prints featuring Instagram screenshots of photos by other photographers. One of these photos, in fact, was shot by Coulson. I asked him about it, and we chatted.

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