When you offer a service, the amount of people who come out of the woodwork to claim their "family and friends" discount is incredible. You can save friendships and avoid family drama simply by setting boundaries that separate friend time from business time. Here are a few helpful pointers on how to prepare yourself and never feel taken advantage of again.
With the year drawing to a close, and the new one just around the corner, it is at this time many of us reflect on what has happened and what we plan to achieve. Year after year it is the same story. We make a couple resolutions, we give it a good go for a few weeks, and then we fall back into some old routines that keep us from making progress. Here’s how I like to tackle my resolutions and keep myself on track each and every year!
What is the value of a photograph? What is the right price for an hour of your work? Those are questions we tackle on a daily basis. Each of us has a different pricing structure depending on the type of job, overhead costs, difficulty, length and reputation. Two years ago, photographer Shantanu Starick decided to abandon the idea of money as a form of compensation and went with the unique concept of shooting for trade, and made/spent no money since. Instead of asking for X-amount of money for each job, all he asks for is a place to sleep, something to eat, and transportation.
Pressure, fear, joy, excitement – these are not uncommon emotions on any shoot. A few weeks ago, I spent a few hours in a helicopter above New York City with Vincent Laforet where we experienced all of these emotions. This exclusive interview and BTS video highlights not only what’s involved to produce aerial stills of this nature, but provides 5 key insights we can all apply to our own shoots.
When I first began shooting headshots, it was a daunting task. Figuring out a rhythm for how a headshot session should go felt like an overwhelming problem. I slowly began to solve the problem through trial and error. It was when I began to realize that we have no control over almost anything in life that I began to find my own rhythm in this crazy photography business.
I recently read a survey that said the average time a person spends driving a car is 4.3 years. Let me break that down for you. Let's say you live to be 75. That is 37,688 hours spent behind the wheel of a car! Most of us listen to music while we drive, but what if we took that time and devoted it to expanding our craft and making us better photographers? Over the past year I did just that, and the results speak for themselves.
Photographers around this time of the year, portrait and wedding photographers especially, tend to have clients banging down their doors for holiday photos and other must have product deliveries in time for Christmas. While the rest of the world is gearing up for a relaxing holiday, we often experience anything but. From Christmas cards to wedding albums — regardless of the client's procrastination all year — we're expected to produce our work in record time.
I guess I’ve always been different; I’ve never really yearned for a big studio space. As a freelance photographer, the majority of my clients require that I come to their location and shoot on-site. I have a strict organizational-mobile system to transport all my equipment which includes over 8 strobes, 2 scrims and a plethora of staging props and modifiers. I’m asked quite often about my studio and where I shoot all these incredible portraits and dramatic fashion editorials. The answer is easy; my living room.
Everything starts from nothing. Thousands dream of being full time photographers, but knowing how to start a business - and how to grow it - are really tricky parts of a complex equation. Emily Soto today celebrates 4 years of full time professional photography. In this exclusive interview, she shares insights on how she has grown her business, as well as the struggles, hardships and rewards she's encountered along the way. If you're curious about what it takes to make it as a successful photographer today, this might just provide the answers you've been looking for.
Last week Facebook rolled out a relatively minor update, but it may be one that has important consequences for your business' exposure on Facebook. Taking a break from changes to the the ever-evolving newsfeed algorithms (changes that have steadily decreased pages’ organic reach), this time Facebook switched their focus to the search capabilities of the social media platform. With the new changes, the Graph Search tool is now capable of searching through posts for content and keywords. What does this mean for your business page? Well, it appears that with a little diligence, your posts could see an increase in organic reach through this new feature.
This week has been a big one for Instagram. The social media platform announced that it is cleaning up spammers, and Fortune noted that Instagram has left Twitter in the dust with 300 million active users. What does this mean for our businesses? If you aren’t on Instagram, or using it actively, you are missing out.
Yesterday, we showed you some of the very best gifts for photographers and videographers under $75. Today, I wanted to show you some of the very best deals and must have tools for photographers and videographers everywhere that cost less than $200 that are all part of our Annual Holiday Gift Guide.
While people around the world prepare for the holidays, photographers have something else on their mind. For all of us it's that time of year to buy your conference pass, make your hotel reservations, plan shoots with friends and highlight the classes you want to attend at the annual WPPI Photo Conference in Las Vegas from February 26th thru March 5th.
It's that time of the year again, where your loved ones ask what you'd like for Christmas, Hanukkah, or any other celebration you may partake in. Rather than fumble around trying to make a list of things you might need to further your photography career, I thought I'd break down the absolute best gifts for photographers under $75.