Recent Business Articles

Storage Is About to Get More Expensive

Supply shortages have hit many industries quite hard in the last few years, and the camera and computer industries have not been immune. A recent discovery of contaminated materials at two major manufacturing plants has led to significant impacts on the flash memory market, which analysts predict will likely lead to increased prices.

The Importance of Taking Stock of Your Photography

Amid a busy week, I figured I’d share a few brief thoughts on why it’s important to keep moving forward and why it’s just as important to sometimes remain still long enough to see where you stand.

How to Pitch to Brands and Land Photography Clients

If you want to shoot for brands and land large commercial projects, you have to know how to pitch to brands in a way that matches their expectations while still helping your own work stand apart from the other portfolios they have seen. If that is something you are new to or if you want to improve your chances, check out this fantastic video tutorial that will walk you through the entire process step by step to get you up and running in no time.

I Got Banned From Instagram, It Was a Good Thing

Creatives love and hate Instagram. While everyone is on it, very few enjoy being there. The platform is constantly changing the way it prioritizes work, as well as banning creatives without any reason. I was one of the unlucky many to experience such a ban.

Helpful Tips for Starting Your Photography Business

Being talented with a camera and having creative vision are, of course, necessary for becoming a successful professional photographer, but they are far from sufficient. Running a thriving photo business takes a lot of separate skills, and this helpful video tutorial details a few of them and offers some useful tips along the way.

The Uncomfortable Truth About Selling Prints

A lot of truths about photography are hard to hear when you're looking at making a career out of it, but they are necessary if you want to go into the profession with a complete understanding of what's to come.

Is This the Year To Start Selling Your Photography?

When you are first starting with photography and developing your skills, it can be hard to know when and if to start pursuing selling your work as art prints. Is this the year you give it a try?

9 Ways to Improve Your Photography Website

Nowadays, the majority of people turn to the internet when they are looking for services, including photography. As such, it is crucial that you understand and anticipate the way potential clients interact with websites and how to create the best experience to give you a better chance of turning them into paying customers. This helpful video tutorial will give you nine techniques to put you on the right track.

How to Make $100,000 a Year With Your Photography

Whether you are a professional or a hobbyist, it’s safe to assume that you’d love to make at least $100,000 a year with your photography. Chances are, you’ve already heard that the key to reaching this number is to have multiple streams of income. In this video, Evan Ranft offers an alternate path for making six figures a year.

Predictions for Professional Photography in 2022

There are lots of gear rumors and predictions that come out at the start of a year, so I thought I would chip in with my predictions for the industry as a working photographer and give my predictions as to how 2022 will likely pan out.

How to Become a Wedding Photographer

Being a wedding photographer can be a really enjoyable career if you have the drive and the right personality for it. If that is something you are interested in but are unsure of how to get started, this helpful video tutorial will give you some important areas to focus on to put you on the right track.

How to Improve Your Wedding Website and Get More Bookings

The website is the calling card of most photographers nowadays, and its design, user experience, and information all contribute to whether a potential client is likely to book you or move on. This helpful video tutorial features an experienced wedding photographer discussing several ways you can improve your website to increase your bookings.

How to Make the Most of the Wedding Photography Off-Season

In most places in the Northern Hemisphere, wedding photography is in the middle of its seasonal dip, giving photographers a chance to catch their breath and focus on other things for a while. So, what can you do to keep your business well oiled and ready for the next season? This excellent video tutorial will give you some ideas.

How Much a Photographer and YouTuber Made in 2021

2020 and 2021 were anything but normal, and they hit photographers and creatives especially hard. This interesting video features a professional photographer and YouTuber sharing how much money he earned in 2021 down to the cent and breaking down where it all came from.

8 Tools to Help You Improve Your Photography Business

If you want to be a successful photographer, it takes a lot more than being good with a camera and having creative ideas. All the most successful photographers are there because they understand how to run a proper business. If you are ready to revamp your approach in 2022, this awesome video will show you eight tools that will make you more efficient and productive and give you a better chance of finding success.

Iris Photography: Could This Be Your Niche?

With an ever-increasing line of new photographic studios popping up, how do you carve out an income for yourself and at the same time create a niche for your business? Have you considered iris photography?

The Fundamentals of Setting Up a Photography Business

Simply put: mastering lighting, camera settings, and editing is, of course, crucial to becoming a financially successful photographer, but it is not enough. If you want to find success with your photography business, you also have to know how to properly run a business. This excellent video tutorial will run you through the basics of that to help you ensure you give yourself the best chances of getting it right.

Adobe Announces Free Creative Cloud Express

Good news for aspiring photographers and those looking to edit photos and video and create content for the web, print, etc. Adobe has a new offering called Creative Cloud Express. And best of all, it's totally free.

How to Begin Making Money With Your Photography

It takes a lot of hard work to become proficient enough with a camera, lighting, and post-processing that you can consistently produce compelling, high-quality images, but translating that to a thriving business is another skill entirely. If you are ready to start bringing in money for your photography skills but are unsure where to start, check out this great video tutorial that will give you some steps in the right direction.

6 Things Photographers Learning to Shoot Video Need to Know

In today’s market, more and more photography clients are asking for video. Do you have what it takes to shoot quality photo and video work? There is more to it than flipping over to video mode on your camera.

The Worst Photography Advice I Keep Hearing

The photography profession at times can be somewhat outdated in its approach, standards, and business practices. Over the years, I continually hear certain bits of bad advice, so let's look a bit deeper into these.

3 Mistakes Common to All Photographers and Artists

Growing your skillset and your career as an artist can be filled with pitfalls. But even though many mistakes are shared amongst nearly all photographers, the good news is that most can be avoided if you only know where to look.

5 Signs It's Time to Raise Your Prices

Pricing is a tricky thing and something that a lot of photographers struggle with, particularly since there is less objective guidance on how to go about it than in many other industries. One especially difficult topic is knowing when it is time to raise your prices. This helpful video tutorial will show you five signs that it may be time to charge a bit more for your services.

Should You Put Your Pricing on Your Photography Website?

Should you put your pricing on your photography website? It is a tricky question: on one hand, without it, you might annoy potential customers who want an idea of what they should expect to spend. On the other hand, with it, you might scare aware potential clients before you have had the chance to make your case for why you are worth the money. If you are wondering how to approach this, check out this great video tutorial that will give you some helpful advice on the topic.

How an Impulse Purchase Changed My Career

Back in 2017, my commercial work was struggling to make any impact. I got the odd big job, but mostly out of convenience rather than style — that was, until I purchased this lens.

3 Tips for the Struggling Photographer

It's not easy and if it were, everyone would be doing it. You have to keep repeating that to yourself because it's true and you are entitled to some grace, as you grow. These 3 tips help me continue and I'm sharing them with you!

2021 Black Friday Deals for Photographers

Black Friday sales are here and we want to keep you up to date on some of the best photography deals available. These savings are only available for a very limited timeframe, so if there's something that piques your interest, make sure to act on it now!

Photography Website Mistakes That Can Cost You Money

Nowadays, your website is probably the most important tool in your business toolkit, as it is where the vast majority of potential clients will evaluate if your work suits their needs and initiate contact with you. As such, it is crucial that you ensure you do everything you can to create the best possible online experience for your site's visitors, and this great video tutorial will help you ensure that you do.

How to Make Money From Your Photography in the Off-Season

Depending on where you live and what you shoot, you might not have a steady flow of clients at all times of the year. People like wedding photographers often have to deal with a period during which business is significantly lower or even stops entirely. That does not mean your income has to completely stop as well, however. This helpful video will give you a few ideas to weather the off-season.

3 Ways Working For Free Can Be More Empowering Than You Might Realize

It always starts innocently enough: you buy a new camera and start taking photos. Then someone you know asks a favor and you’re all too happy to oblige them with all the photos you can snap. Fast forward just a small amount of time later and you realize, with great sorrow, this phase of freebies doesn’t have an end.

Should You Ever Work for Free as a Creative?

No matter how long you’ve been involved in photography or other creative work, you’ve probably been asked to do something for someone for free, or worse, for “exposure.” Is it ever sensible to give your time without some form of tangible remuneration?

Habits Photographers Should Break Now

Having a successful business means you are often changing, learning, and creating a better path to success. In this video, I'm discussing four habits that I have seen with many photographers actively participating in.