Quantcast

Commercial

Having A Model Release Might Still Get You A Lawsuit

One of the first things you learn as a photographer is to get a proper model release when considering to sell your work commercially. However, simply having a model release still might not prevent you from litigation. A law firm recently published an ad looking to represent firefighters who were affected by the federal James Zadroga Act. The advertising agency used by the law firm photoshopped a stock image of Robert Keiley who was modeling as a firefighter. They then created a scene where it appeared as if he had been at Ground Zero on 9/11. The argument is how much can a stock image be altered before it becomes false advertising (the ad did clearly state that the image was a depiction of a 9/11 firefighter)? In this Fox News story, two attorneys give two different sides of the argument. I think the law might fall in favor of the law firm who hired the ad agency; what do you guys think?

Baseball Portraits With 400 Pounds Of Plexiglass

Robert Seale is a high end sports portrait photographer who was recently commissioned by Sports Illustrated to photograph Evan Longoria of the Tampa Bay Rays. His attempt to create something unique and a bit off-kilter involved using a huge 8′x5′ piece of Plexiglas that was 1.25 inches thick and 400 pounds. He then set the huge piece of Plexi on a 5 foot tall frame of scaffolding. Using a couple of Profoto Pro-7B strobes and a unique ‘below the player’ angle, Robert was able to create this photograph for the magazine. The concept and image are fantastic but unfortunately the BTS video is just a timelapse. If you have a hard time imagining what is going on in this video, head over to Rob Galbraith’s post for a traditional write up.

Megan Fox In Underwear, Armani Underwear

I was going to post a video showing Rafael Nadal’s latest Armani underwear shoot but figured Megan Fox might be a little easier on the eyes. Now you are probably thinking that any photoshoot with Megan Fox wearing little to nothing would probably produce strong images from any photographer and you’d be right. But what I found interesting was the way photographers Mert and Marcus used hotlights and large scrims to light the entire set creating a natural light feel. You can see the setup around :35 seconds. Not everyone has access to large HMI lights but it’s still an interesting way to shoot and could probably be reproduced firing strobes into white walls in a room. Click the full post to see the final video and you can see the photos here.

Vanessa Williams In Her Natural State

If you’ve ever been hired to photograph an environmental portrait or a lifestyle image, most of the time your client is expecting a very natural looking image. Using too much flash will kill the mood and remove any sense of a natural environment. Matthew Jordan is no stranger around here, and we love his videos because he articulates his intentions well and tells why he does the setups he does. In this short and to the point video, Matthew talks about how he photographed a natural lifestyle portrait of Vanessa Williams with her daughter. Knowing how to pull off an image like this is an important tool to have in your bag of tricks and is a big money maker in the editorial and lifestyle market.

How To Play Tennis On The Wings Of A Flying Plane

Novak Djokovic is currently ranked alongside the top tennis pros in the world. Only a crazy person would put his life and talent in jeopardy…but that is exactly what Head Tennis Racquets have done for their Untek IG Speed MP racquet commercial. The full commercial is really awesome with mysterious briefcases, seductive women, vintage prop planes, and music straight out of a Tarantino film. As far as I can tell there are no special effects here just lots of conjones by Novak and his tennis trainer.

Behind The Sound: Black Swan

As creative professionals, we always take extra care to notice the details in our work and to make sure that everything we do is as perfect as possible. In the video world, sound engineering and production can actually make a huge difference in the overall success of the visual elements on the screen. If you enjoyed seeing how Oscar winning editors produced the sound of Inception a few months ago, you are going to enjoy listening to Craig Henighan as he explains some of the effects used in the blockbuster hit Black Swan.

Jonathan Mannion Is Hip Hop’s Photographer

I’m a pretty big fan of Hip Hop music and I have seen every one of the pictures in these two videos. What I didn’t know was that they were all taken by a single person. Jonathan Mannion is extremely talented but he also seemed to be around in exactly the right time to shoot the faces of this growing genre of music. Check out the full post for the second video.



The NBA Films Commercials From The Past

Have you ever seen those commercials where old footage appears to come back to life with added scenes or impossible revelations are revealed years after the initial filming? The NBA commercials “Where Amazing Happens” feature high school footage of some of their hottest players practicing with another high school player “from the future” who encourages them with accomplishments from their own future professional career. In this video, go behind the scenes with Phoenix Suns player Steve Nash as the crew shows how they used actors, green screen, and special effects to successfully combine old home footage with compelling new footage in these fun basketball commercials. Click the FULL POST to watch the other NBA Videos.

Brian Smith Talks About Making Your Own Photo Breaks

I can’t tell you how many photographers I encounter think being successful has to do with being at the right place at the right time. Sure a bit of luck on your side always helps, but if you are looking to quit your day job to become a professional photographer, increase your photography income over last year’s earnings, or catapult your career as one of the industry leaders then you need to work hard and work smart. The guys over at Photoshelter sat down with professional photographer Brian Smith to talk about what it takes to push your career to the next level. You simply can’t wait for your big break, you need to create them.

A Photoshoot For The Star Wars Fans

When I received an email from Marie-Louise Cadosch saying she had a behind the scenes video featuring “Lord Vader” I may have rolled my eyes. Chances were good though that her photoshoot would be badass because her previous videos on Fstoppers are some of my favorites. I have come to expect the worst when photographers use famous super heroes or villains in their shoots, but what Marie-Louise did with this theme is pretty stunning. I can’t remember the full story of the Twi’leks but the story told here in these images is pretty interesting. It looks like everything was shot with large softboxes in a cross lit position with a final key softbox up above. I’ll try to get someone from Marc & Louis Photography to leave some additional information in the comments because these images are pretty cool.

Karl Taylor’s Tips On Photographing Funky Hair

Karl Taylor is an excellent photographer from England who has become a leading teacher in the “how to” photography market. In his latest video he explains a few lighting techniques he uses in the studio while shooting some crazy hair styles. Karl is using a single Elinchrom monolight but is pairing it up with two Canon 580EX flashes. In the video he explains why this setup is ideal for his lighting style and useful for many applications. If you enjoy his teaching, check out his instructional videos on his website as well as some crazy location photos in his port.

Red Bull’s Illume Photo Exhibit Is Itself Art

www.patrickhallphotography.com Redbull Illume 2010 CharlestonYesterday I got an email from one of the Red Bull brand managers inviting me out to 2010 Illume Photo Exhibit here in Charleston, South Carolina. Illume is a traveling exhibit where dozens of images from the world’s best action and extreme sports photographers are displayed on huge 6′x6′ backlit panels. I have to say it was one of the most interesting photo displays I have ever seen, and the winning photos are nothing short of spectacular. The next stop on the tour is Miami, Florida but you can check out the images and future tour dates at Red Bull Illume Online. Also, check out this BTS video we posted last year of one of the winning images.

Bara Prasilova Is More An Artist Than A Fashion Photographer

Bara Prasilova is a photographer and artist from Prague with quite a list of awards to her name . Recently she teamed up with Quicksilver Women in Europe and began photographing some of their ambassadors. What I love about her work is that she creates a very dreamy mood with muted colors and often unorthodox poses. Click the full post to view more photos from this session and head over to the news section of her website to view the entire collection.

Made by Novum