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Doesnt matter if you're a pro, semi-pro or a beginner - you can always learn new things. Check out this great trick for all you fashion photographers out there. This might save you some post processing time and more importantly, people wont judge you for retouching the models in your shots. Do you have secret tricks of your own? share it with us below.
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This video is a couple years old now but it's the first time I've seen it. One part Geico caveman, two parts Macgyver, Bryan Peterson shows how easy it can be to create a simple yet eye catching stock photo. Using nothing more than a Nikkor 200mm Macro Lens, some sparkling water, a glass, a lemon, and some old Christmas wrapping paper, Bryan shows you how easy a product shot can be if you just focus on the composition and some easy reflector lighting. What shocked me even more than this DIY photoshoot next to an interstate setup was the realization that someone gave me his super popular book Understanding Exposure as a gift years ago and it's here on my bookshelf. His tips make photography look so easy, even a caveman can do it!

Weetabix Food Company recently produced a new commercial to advertise their Weetabix Chocolate Spoonsize Cereal. The young hiphop dancer in the video is talented, Arizona Snow, and the Teddy Bears - well, they're actually giant life-size costumes. Weetabix brought in professional hiphop dancers to dance inside of the costumes in front of a green screen. The concept behind the commercial is the cereal sparks kids imaginations. Regardless, it's pretty awesome to watch this little girl tear it up. Click the full post to see the behind the scenes footage.

Amy Lynn must really want to win some of the $20,000 in photo gear we are giving away in our Behind the Scenes Contest because the photoshoot idea she came up with is one of the most original ideas we've seen yet! Amy wanted to create a fashion image with a twist. Her plan was to take a bunch of photos of her friends in a circle and stitch them together in a way that would allow the viewer to pan around the scene in full 360 degrees. I wasn't quite sure how the image would turn out when I first started watching her video but the final product is pretty impressive. I've embedded the final image HERE so make sure you check out the full post to see how awesome this turned out. If you have any questions for Amy about how she created this awesome fashion image, leave her a comment below. We wish Amy and everyone else who has entered this contest so far the best of luck!

We are heading into the final stretch for our 2011 Behind The Scenes Contest and someone is about to win a truckload of gear! The latest video that caught my attention was from LA photographer Mike Kelley. Mike has been featured on our site before but in case you missed that post, his portfolio is full of some pretty kick ass commercial images of buildings and outdoor environments. So it was only fitting for his contest entry to showcase how he approaches an outdoor commercial architectural shoot. Mike uses a lot of exposures and some well thought out accent lighting to create a composite image that looks really nice. As much as I love this video, Mike won't win this competition by impressing anyone here at Fstoppers. Instead his video has to make a lasting impression among our celebrity panel of judges. If you have any questions for Mike, leave them in the comments below.

Okay, I know my title is a bit dramatic but nevertheless I really think this is one of the best videos I've seen this last year for any working professional. Yesterday, Chase Jarvis had Ramit Sethi on his Chase Jarvis Live site, and the conversation was a cornerstone pillar for any working professional photographer. You see, Ramit is a New York Times and Amazon best seller book author (his book I Will Teach You To Be Rich is a classic), and he dropped by Chase's studio for some candid yet blunt answers on how a professional should run his career. Ramit covers how to book worthwhile jobs that satisfy you both creatively and financially and a ton of great advice that can be very psychological at times. The interview is super long so pace yourself, but if you stick with it I think you will be 10x more successful than you currently are (but hey I'm no fortune teller). Oh and if you want an early start on a great career in photography, why not let Chase Jarvis judge your own work by entering into our behind the scenes contest he is judging! Sorry about the sound at times.

A few weeks ago, commercial photographer Jay P Morgan showed us how to balance strobe light with ambient light on a large 18 wheeler (which involved closing down a California highway on ramp). In this video Jay is shooting a lifestyle image for Pilot Freight Services which requires him to light a large outdoor areas with studio lighting. The answer to the question in the title could probably be "one light," but using one strobe on a commercial shoot is not only going to produce a less than perfect image, it is also going to look unprofessional from the eyes of the art director. When photographing large advertising campaigns, I've learned that giving your clients that "wow" experience is perhaps even more important that the actual final image so don't underestimate the saying under promise and over deliver. What is great about this photoshoot is that even if you don't shoot large campaigns like this on a daily basis, it should still force you to think why certain lights are needed, and more importantly, ask what you yourself would do if this was your hired job.

Russell Jamesis perhaps my favorite photographer of all time. His images of sexy women never look cliche, and basically everything about his photographs are brilliant. But few people probably know what steps Russell took in becoming one of the world's most successful photographers. Check out this behind the scenes video as Russell photographs the 2011 Victoria's Secret Christmas campaign and dives into his history of becoming a photographer. I love how much attention goes into making the models comfortable and creating a connection with them. If it wasn't for Peter Hurley teaching me otherwise, I would have completely gawked at Russell's lighting and production. In reality, what makes every one of Russell's images stand out is his subject's connection with the reader. Hope you guys enjoy this as much as I did.

There are a ton of car photographers out there but very few of them are this good. Lee Howell just sent me his newest portfolio shoot that involved shooting a new Audi R8 GT in a soon to be opened tunnel. Lee got his hands on one of the craziest car rigs I have ever seen and walks us through the basics of his production. With a little bit of post work, the images become world class shots. Head over to Lee's website to get more info and pictures.

Most people know Joe McNally for his photojournalism or his editorial work. Others know him as the author of some of the best photography books on lighting. But Joe "numnuts" McNally is also one heck of an advertising photographer too. Recently Joe photographed the Anti-Gravity Dancers in an ad campaign for Epson's new R3000 printers. By using huge Octobanks and powerful gridded rim lights, McNally and his team were able to create some dramatic portraits of the dancers flipping and soaring above the New York City skyline. Click the full post to see the final image and a BTS lighting setup and head over to Joe McNally's Blog to view a ton of images throughout the day. This shoot looks like a ton of fun and has my wheels turning a bit!

These days it's not surprising to find out that most of what you see in a movie or commercial is completely green screened or created with CGI. So I was pleasantly shocked when I saw the behind the scenes video for the outdoor clothing company Quechua's latest advertisement. The slow motion footage of wild animals interacting with hikers and campers is nothing sort of amazing. Hopefully you guys enjoyed this video as much as I did. Click the full post to watch the final video. Happy Thanksgiving everyone!

Yesterday we got an interesting email from our friend Pye Jirsa over at SLRLounge.com. Pye recently helped film a video campaign for a friend's Kickstarter product launch called One and he decided to film a quick behind the scenes video on how he lit and filmed the different scenes. Pye is a big DIY guy and many of the lights he used on this production can be found for super cheap. We don't usually post a lot of Kickstarter proposals but the lighting tips from this one were simply too good to pass up. Watch the BTS video below and then click the full post to view the final video.

Now this is clever. Victorinox makes a few fragrances and wanted to create an interactive video that shows just how fresh their perfume makes you feel. So they sent a crew up to Cauma Lake in Flims/Laax, Switzerland to film a 360 degree video UNDERWATER! To capture 360 video footage they used the new Yellowbird camera which works a lot like the Google streetview car. After watching the behind the scenes video, click the full post to see the final interactive campaign and you yourself can smell like a clean lake from Switzerland.

I am shocked that I've never seen this amazing commercial before. I actually overlooked it a few times because I thought it was fake. It wasn't until I saw this BTSV that I found out that this really did happen. The camera had to endure temperatures down to 90 degrees below 0 and a massive fall once the balloon finally popped. Luckily the gear survived with the help of a parachute and they were able to create this amazing commercial. Check out the finished commercial in the full post.

We just received a very interesting contest entry from Viet Q. Mac, a recent graduate from the University of California, Santa Cruz. His buddy from Film Matters contacted him about an upcoming video production involving the 311RS and a couple Red Epics. Viet decided that this would be the perfect opportunity to create something for our BTS Contest. Although this video leaves many questions unanswered it is a beautiful look at a production of this size. To check out all of the contest entries as they come in you can keep an eye on our forum.

Some of my favorite behind the scenes videos we've featured on Fstoppers are of Matthew Jordan Smith. He speaks well and always articulates his lighting and setups in a way that both amateurs and pros can understand. In this video Matthew talks about exposing for a high key background, metering your subject's face for dramatic studio light, and balancing ambient backlight with a studio keylight. I'll be honest and say that I've never used a Sekonic Light Meter but I can see how useful they can be for more advanced studio lighting. I think Matthew might be the only professional I know of shooting on a Sony DSLR! I guess it goes to show that your camera brand makes little difference in producing great images. Check out more of Matthew's tutorials here.

In this Slanted Lens lesson Jay shows you how to create background motion by moving the camera and subject together on something with wheels. This image was shot at a warehouse for one of Jay's clients. Jay was trying to think of something a little different when putting the camera on the fork lift idea came out. Its hard sometimes to come up with something fresh when you're shooting the same location and subject over and over again but Jay created something that the client was really pleased with.

For any of you DSLR video shooters out there, you might not know why you may need some of the equipment you often see on some of the larger rigs found on major studio sets. Well the guys over at Cinevate show you exactly why you might need one of those tools called a mattebox. Matteboxes are essentially barn doors for your camera lens and allow you to control flares and the subtleties of light that make a good film into a great film. Cinevate also shows you how using different filters can really make parts of your movie stand out. Read the full post to see some side by side examples so you can really examine the differences closely.

Some of our readers might have met up with Monte Isom at last month's Fstoppers NYC Meetup. His videos have been fan favorites on the site and this week he is sharing another one of his commercial shoots. In this behind the scenes video, Monte shows you how he photographed his latest Molson Export Ale ad campaign featuring hockey players as they slide in towards the camera. As always, Monte has a lot of fun on his shoots and hopefully you can gain some ideas for shoots of your own from this video.

As we have said many times before, we are huge fans of the crew at StillMotion for their wedding work. In this video, the team steps outside of their standard job to shoot for Shedd Aquarium. They decided to film most of the project on the new Red Epic so that they could shoot at variable frame rates up to 300fps. In the video below, they take us behind the scenes of the creation of this project. Check out the full post to see the reel from the shoot.

If you were approached by a big client and asked to only shoot with one light, would you freak out or would you make the most of the situation? In Nike's latest basketball commercial Basketball Never Stops, they only used one single hard light to tell the story how the game and fans go on even after the court lights turn off. I think videos like this are a great reminder that sometimes less is more. Sometimes a simple setup can still produce dramatic results (even if you have you substitute a helicopter for a lightstand). Check out the video below and click the full post to see a short Behind The Scenes video on the making of this latest Nike Ad.

This striking image (pun intended) was shot by Blair Bunting for a Deadliest Catch ad for Discovery Channel. Curious to know how he did it? Well, luckily for us, his assistant Paul Morton filmed the whole thing, and Mike Maez was kind enough to edit it down into a digestible and inspiring video. Do not worry, it did not take any knocked out teeth or injured sailors to get the job done, but rather a couple of Pro-7a units and 3 high powered leaf blowers. Have a look and see for yourself!

via the ProFoto Blog

I was just sent a fantastic video by architectural photographer Scott Hargis. In the video Scott talks about framing a shot, something that I struggle with at every interior shoot I've ever had. It's very temping to shoot ultra wide so that you can see more of the room but as Scott points out, when you do you also loose the feeling of that room. Once you check out the video below head over to Scott's website to see what a great photographer is capable of.

Jay P Morgan is a commercial photographer out of California who has a history of creating some of the best most educational behind the scenes videos out on the internet (click here to watch tons of them). In this video Jay explains how you can shoot athletes in a studio environment and composite them into any scene easily and effectively. I want you guys to take note of how Jay breaks down his photography approach and offers concise and detailed information about his shoot. If you are interested in winning our Behind The Scenes Contest (and instantly having a studio of your own), you are going to need to explain your process thoroughly and in an interesting manner. Also be sure to check out the full retouching video on Facebook to see how everything was pieced together in post.

The amount of effort that went into Sony's 3D commercial Two Worlds is pretty unbelievable. I've watched this video twice now and still don't know if I know what I'm seeing. The creative team filmed the actors at 2500 FPS which required more than half a million watts of lighting and some of the largest fabric grids I've ever seen. Then using green screen, they filmed tons of slow motion projectiles to help their CGI team in the rendering of the background and moving elements. Because super slow motion video often looks fake even if it's real, making sense of what is real and what isn't real in this video is what makes it so interesting to me. Check out the video below and click the full post to see how they created this commercial inspired by the legendary Leonard Cohen.

Now this isn't your normal behind the scenes video. The guys over at Jess3, a creative agency, were asked by ESPN to create a video that explains how the Nielsen television rating system works. I know it sounds a bit boring but it's actually pretty interesting to see how it works especially if you've ever wondered how in the hell Two and A Half Men is rated as the top tv sitcom on the air for the last several years. Check out the behind the scenes video below on how director Mark Kulakoff created this 70s concept and employed his "2.5D" vision into the final production. Click the full post to watch the final ESPN mini show.

Chase Jarvis has become one of the most inspiring figures for both amateur and professional photographers alike. His successful career as an advertisement photographer has only been eclipsed by his overall entrepreneurship. Recently Chase sat down for an interview with Tamara Lackey to explain his self proclaimed "10 year overnight success". I absolutely love his statement "what makes you hirable is not your technical proficiency, that is assumed...it is your vision: how you see the world." So many photographers focus entirely too much on their lighting and completely overlook creating an image that resonates with their viewer. There is a quote that says something like "a photograph that requires a caption is a failed photograph" but I think a photographer could go further and say "people don't care about what you had to do to create the photo, they just want to be wowed by the final image."

Videographer Jeff Newton is most well known for his work shooting war zones. When he wasn't being shot at Jeff decided to take up climbing as a hobby and through that heard of free climber Alex Honnold. After meeting Alex, Jeff was hired to film one of his giant free climbs. In the quick video below Jeff takes us through his setup for his segment for 60 Minutes in which he filmed Honnold climbing without any sort of safety gear on a massive rock face. The setup alone took 2 days and a huge crew of people to pull off.

Ryan Enn Hughes just submited his entry for our BTSV contest and it is quite impressive. Ryan teamed up with The Big Freeze and set up 48 D700 cameras in a circle and then fired them all at once as dancers did their thing. The photographs are pretty cool on their own but the real magic happened in post during the editing phase when Ryan teamed up with sound designers at Zelig Sound to create two incredible 30 seconds videos. Obviously this is an extremely high budget project but our contest will not be judge on that so don't be discouraged if you don't have 48 $3000 cameras to play with. As always, you can check out all of the submissions to our contest as they come in here on our forum.

A couple months back Patrick and I flew up to Chicago to film a BTS of a Gatorade commercial featuring Chaz Ortiz. We have still not completed our BTSV but someone just sent me ANOTHER Gatorade commercial shot at the very same school featuring Chaz Ortiz that has a killer BTSV. The video below was shot in one single take and it will blow your mind. Our video should be released soon but it will be hard (impossible) to top this one. Check out the full post to see the BTS.

This video was featured on the Fstoppers Forum and it had me laughing from the beginning. Luckily there is also a behind the scenes video that explains how in the world they created all of this "HD Porn". I would have never thought in a million years you could mix Iron Maiden, the most ridiculous looking poodle, the largest bubble machine I've ever seen, and flashing neon lights to produce an entertaining commercial for Sony high definition products. Then again I'm not paid the big bucks to think this outside the box either. Enjoy the final commercial below and then head over to full post to see how everything was put together.

What could be more fun than drifting a MINI Coupé around Rio, Brasil during Carnival? Director Paulo Martins takes you behind the scenes in the latest MINI commercial from the Another Day, Another Adventure campaign. Instead of filming the commercial during the annual Carnival in February, Paulo recreated the festival months later so he could drive the car directly into the parade. I have to admit I was a bit nervous watching the stunt drivers weave in an out of the city but it does make me envy one of these small cars.. Click the full post to watch the final commercial and head over to the MINI Youtube Channel to watch other commercials in the series from Honk Kong and Iceland.

Taking your creativity to the next level can make all the difference between typical photographs and artistic photographs. Orb Outerwear just released their new Fall 2011 fashion designs and they included a fun behind the scenes video to go along with it. So many photographers already have a pretty solid understanding of lighting to produce great photos. What they lack is artistic vision to do something different and unique. Everyone who reads this blog can easily create a small team of set designers, hair stylists, makeup artists, and clothing stylists to produce studio quality catalog profiles. Try putting something like this together for your entry into the Behind The Scenes Contest we are running. Unfortunately I could not find out who the photographer was so if you know the talent responsible for these please reply in the comments. Click the full post to see a stop motion video of some of the final images (the snow shoot doesn't appear to have been published yet).

I'm sure many of you have heard the saying "overcast skies make for amazing photos". While it's true that soft overcast light is usually more flattering on people's faces, it can also make your photos super boring and even gloomy. So what can you do with your bag of tricks to spice up a photo session during cold, rainy, or overcast days? Damien Lovegrove explains how you can use a "dingle" (or more commonly a Cookie) to bring some pseudo-sunlight into your portraits . This clip is from Damien's Speedlight Mastery DVD and he does a great job explaining this super useful technique that can be applied to many of your own shoots at almost zero cost. Next time you see those interesting shadow patterns while thumping through your girlfriend's fashion magazines you can imagine the dingle that created them!

A big part of what makes commercial photography so interesting is it often requires photographers to incorporate the latest graphic trends into their work. In other words, in order to cut the mustard in commercial photography, you not only have to be at the top of your game but you also have to produce something eye catching in a market full of interesting media. That's exactly what photographer Gary Land did with his latest Adidas ad featuring soccer superstar Lionel Messi. However, his arsenal of Profoto lights and heavy photoshop has caused a bit of controversy over on the Strobist website where many photographers are claiming the final image is a bit overkill. I personally love the final image and think the direction Gary went is exactly what separates the boys from the men. However, I can appreciate the purists point of view who think great advertising photos should remain true to real life and capture a more realistic vision. Check out this great behind the scenes video of the latest Adidas shoe ad and let us know what you think in the comments. Check out Gary's interesting website as well for more inspiration.

Telstra, an Australian wireless carrier, recently produced an ad for the Motorola Zoom tablet. Instead of creating everything with computers in post, the team created most of the moving sets by hand. The question then becomes; was their effort worth it? Can consumers even tell that much of this is real or does the average person consider everything to be fake these days? Although this was an amazing accomplishment, I'm not sure it was worth the extra effort.

In this weeks episode of The Slanted Lens, Jay P. Morgan shows us how to light and photograph a glass bottle. This video is also about superimposing products into real scenes so that the product looks it's best. Tutorials like this are priceless for anyone who is interested in product photography. Glass can be extremely tricky but Jay makes things super simple for us.

Patrick and I were invited to shoot a behind the scenes video with beauty photography Sam Yocum in NYC a few months ago. I've always been struck by the lighting and flawless models, makeup, and retouching that can be seen in high end Beauty work and so I couldn't wait to see a real professional work...Check out the video below to see a little on how Sam works as well as a very detailed tutorial on how he approaches his post production. Click the full post to see a bunch of Sam's beauty images.

The team over at [Framed] has created another great BTSV, this time with underwater fashion photographer Mallory Morrison. Mallory, a dancer for 23 years, uses her history in the field to help direct her models under the water. I've attempted underwater photography like this before, and it is so much harder than it looks. Check out the video below to see a master at work.

Photographer Scott Bourke gives us a complete overview of how he took a fantastic product shot of a few bottles of beer. Scott uses a single flash and 4 reflectors to create a very professional looking image that any photographer (no matter how little gear they have) is capable of creating. As I have always said, photography is all about good lighting and good lighting does not mean expensive lighting. Let's hope that Scott is going to enter our BTSV contest. Check out the full post for the final image and a BTS diagram.

Stop motion videos are becoming increasingly more popular as digital cameras and software make them easier to create. Dave Wallace decided to make things quite a bit harder when he shot 2335 images, had them printed out, and then shot them a second time in picture frames on the wall. It took hours of work but the finished product is well worth the time. Check it out in the full post.

Hey everyone! I'm Reese and I'm excited to be a part of the Fstoppers team. My segment, The FS Spotlight, is a new weekly Q&A session with professional photographers at the absolute top of their field. The interviews are going to touch on everything from from how they reached rock star status to their shooting style to what cameras they shoot with as well as their advice to all aspiring photographers. Click the full post to read my interview with movie photographer Kimberley French! As a writer/photographer myself, I want to hear how photographers got to where they are and how they get these amazing shots; but more importantly I want to know what YOU want to hear from them as well. What’s your interest? Surfing? Combat photography? Food? Retouching? If you could score a 5 minute Q&A with any photographer in the world, who would that be? Let me know!

Everyone knows Annie Leibovitz is one of the most, if not THE most, well known photographer in the world. Her images evoke a strong sense of story, drama, and beauty. It's not surprising why so many advertising agencies choose Annie to take their clients' portraits. In this video Annie Leibovitz puts Profoto co-founder Conny Dufgran in front of his own lights for a series of environmental portraits. Like most of Annie's behind the scenes videos, you really have to pay attention to the details because she isn't going to spell it all out for you. The first time I watched this video I noticed how much feathering she does with her medium octaboxes, how she controls fill light with large black cards, and even a little on how she directs her subjects. I also like the magic arm trick she uses to get her softlighter closer to her subject...I might have to steal that one. If you have any tips you have taken from Leibovitz share them in the comments.

Last time we featured a video from Mike Tittel, he was showcasing his edgy lighting look on some female tennis players. This time he has taken his photography team to the salt flats of Utah to photography the Brazilian sport Capoeira. For this shoot, Mike pulls out a few Profoto 7Bs with 2x3' gridded softboxes for many of the shots. However it's his natural lit shots that really grabbed my attention which he lit using the very helpful 4x6 California Sunbounce to fill his subjects. After the video, head over to Mike Tittel's Website to check out more of his work and click on the full post to read how Mike lit these shots in his own words.

This time last year Lee and I were profiling concert photographer David Bergman as he was shooting a series of Bon Jovi concerts in their New Jersey hometown. A lot has happened since then with David, and he is now currently traveling the world and seeing some pretty amazing venues. Mark Wallace recently caught up with the rockstar photographer and asked him some specific questions about both his photography and his concert website TourPhotographer.com. If you follow David on facebook, be prepared to be blown away and extremely jealous of his news feed - he's always up to something interesting.

Laptop makers Lenovo have released a new series of laptops that they claim can startup in less than 10 seconds. The new ThinkPad T420s and IdeaPad Y570 are using a new technology called Rapidboot which they claim makes their computers boot up faster than any other computer on the market. Lenovo teamed up with the ad agency McKinney to prove just how fast their Windows 7 computers can start. The idea was to throw a laptop out of a plane at 12,500 feet and see if it could trigger the parachute after loading Windows. Check out the behind the scenes video below and then head over to the full post to watch the final commercial. I'd love to see Apple run a marketing campaign like this!

Recently LeBron James was photographed for GQ Magazine. The video below is really just a promotion for that magazine but if you keep a sharp eye, there is some really good information to be learned. The lighting for most of the shots appears to be pretty simple; a single light above the camera. The size of the light changes from shot to shot from a huge parabolic reflector to a simple bare bulb held by an assistant.