Recent Commercial Articles

Patrick Gosling's Playstation Composite

Patrick Gosling was faced with a problem: how do you create an image with more cars than you have available on set? This timelapse video proves that a little creative thinking can go a long way in creating an complex image without complex lighting. Click the post to read about how he did it.

Playstation GT Academy photoshoot from Patrick Gosling on Vimeo.

Ray Demski Shoots Cliff Diving For Red Bull

Ray Demski, Marcel Lämmerhirt, and Chris Stadler were all commissioned by Red Bull to shoot their cliff diving event in Hamburg. Shooting the event was no easy task but luckily for us Ray Demski was kind enough to share how they did it. <
Canon's Emmy Award Winning Commercial BTS

I actually just stumbled upon this and was really impressed. View the full post to see the behind the scenes video.

CANON Commercial - Freeze Tag from Saman Keshavarz on Vimeo.

How To Mount A Camera To A Drifting BMW

Dan Bartolucci and Gevorg Karensky over at Influxlab have put together a little montage video for everyone to see how they rigged the car camera up for the latest BMW M3 commercial. I'm sure many of you have wondered how they secured a camera when being so wreckless in a car; I guess now we all know.

BMW M3 - Behind The Scenes - Complete from Dan Bartolucci on Vimeo.

Frank Salle:  Insight on Shooting Swim Spas

I'm sure very few of you will ever have to photograph a huge swim spa in a warehouse or while being used by swimmers. Find out how Frank Salle and John Trotto pulled it off and why they needed scuba gear to do it.

The Making of a Commercial Web Video and Photography Shoot from Frank Salle on Vimeo.

Fstoppers Original: King Street Studios Shoots Charleston Fashion Week

Last month Patrick and I had the unique opportunity to follow Todd and Reese of King Street Studios around as they shot Charleston Fashion Week. Not only did they get the standard runway shots, they also setup a small studio backstage and shot amazing portraits of the models right before they were rushed onto the runway. You are about to be blown away by what is possible with a single light. https://www.youtube.com/watch?v=J_DeoemgsqU<
Dylan Coulter Makes Cyclocross Look Messy

Dylan Coulter is the only guy I know who needs a special effects team when shooting top US Cyclocross athletes for the fashion spread of Men's Journal Magazine. Check out this amazing behind the scenes video of his shoot and click on the link to read about how he shot it.

Men's Journal Magazine May 2010 Cyclocross Fashion Shoot from Dylan Coulter on Vimeo.

Carsten Fleck shoots Carol Hannah's first bridal collection

Carsten Fleck teams up with Project Runway finalist Carol Hannah to shoot her very first bridal collection. Click on the post for more details about how he shot this series.

Carol Hannah Bridal Spring/Summer 2011 from Fina TV on Vimeo.

Matt Hawthorne shoots fashion in a haunted hotel

Matt Hawthorne is a talented photographer based out of Dallas Texas who has a very wide range of genres in his portfolio. Today he is shooting a fashion spread inside a haunted hotel. Click on the link to read some of the back story and the gear he used to take these photos.

Matt Hawthorne Photography Baker Hotel Mineral Wells Fashion Photo Shoot from Matt Hawthorne on Vimeo.

Okay Go Films A Video In One Take

In Okay Go's newest video, This Too Shall Pass, the band decided to build a Rube Goldberg Machine and film it unfold in one take. Click the link to watch how they filmed the whole thing and the challenges that come with creating something this unique. <
Aaron Nace Is At It Again

Aaron Nace is known for his incredibility imaginative photography and post production. Check out his shoot "torn" and then head over to his website here. View the full post to see a second video of some of his handy Photoshop work. Behind the scenes Torn from Aaron Nace on Vimeo.
Seth Epstein Shoots Suzuki

Check out this amazing video created by Seth Epstein from The Group Digital Agency for Suzuki power bikes. Amazing stuff and much of it is shot with only available light! <
John Chiara's Camera Is The Size Of A Truck

Check out John Chiara's home made camera; it's so big he had to build it inside of a trailer! If you thought it was tough getting out and shooting, you now have no excuse after you watch the amount of effort put into making these images. <
Tim Shepherd Spends 2 Years Photographing Plants

When I first saw this video I was completely blown away. Using timelapse and high speed photography, Tim Shepherd and David Attenborough produce some stunning footage of plants growing over the course of 2 years. Check out this crazy video produced by the BBC <
Fstoppers Original:  Dave Lehl, Snowboard Photographer

Dave Lehl is one of the best snowboard photographers in North America. Luckily we are good friends and were allowed to tag along during one of his photoshoots in the back country of Vail, Colorado. In Dave's own words, what you are about to watch is "pretty typical"...Click the post for another video of Dave talking about his career. <
Hennessy Campaign Shot With Light Painting

I have a few blogs that I go to each day. Today both Gizmodo and Strobist had posts about this video. This is exactly what Fstoppers is all about! <
How To Shoot Stills Like A Bond Movie (Or The Avengers)

Marie-Louise Cadosch of Marc and Louis Photography has put together an amazing Bond-like photoshoot. Ater you check out their BTS video you can head on over to their website: www.marcandlouis.com <
How To Snowboard On Leaves

Zimtstern, a clothing company needed a new commercial so they decided to advertise their snowboard apparel in a completely new way. Watch the behind the scenes video below and then the finished product in the full post. https://www.youtube.com/watch?v=0mGgdjadp04<
The Bui Brothers Shoot Justine Ezarik At Night

It's not often that we see photoshoots taking place a night. After you watch the Bui Brothers knock this shoot out, head over to there blog to view the stills from the shoot here. Justine Ezarik Photos – iJustine Photoshoot behind the scenes video from The Bui Brothers on Vimeo.
Douglas Sonders Shoots SWAT

Here is a very simple video of a very complicated photoshoot. I have trouble posing 1 subject but Douglas has to pose 7 guys, a truck, and a hovering helicopter. After turning day into night with Photoshop this is one successful shoot.

Swat Team Photoshoot - Douglas Sonders Photography from Douglas Sonders on Vimeo.

Patrick Lawler Inspires Me twice In 1 Week

A few days ago I posted Patrick's video of his friends jumping on a trampoline in the desert... I just ran across his skim boarding video on vimeo and I am once again smiling while I watch his work. You want to know how he did it? Simple; he put a GoPro HD Hero on a monopod and threw it around in the ocean. Love it!

GoPro HD - Skimboarding In A Storm! from Patrick Lawler on Vimeo.

Oscar Van De Beek Shoots The Seat Leon Cupra R And Explosions

Here's a really cool video of Oscar Van De Beek shooting a new car. What better way to show of the new car than with fire and explosions. You can check out Oscar's amazing portfolio here.

Behind the scenes of the New Seat Leon Cupra R photoshoot from Simon De Man on Vimeo.

Dave Hill Shoots Wrestlemania Promo

This video is a bit old but I know many of our readers may have never seen it so I thought I would post it. You can check out the finished images at Dave's website here.

081228 Wrestlemania 25 - photo shoot from Dave Hill on Vimeo.

The Latest Nissan Sentra SE-R commercial Is So Cool

Sometimes when filming a commercial you need to step back and view the large picture. Other times you need to view it small.... 1/10th scale small! Check out this video of the new Nissan as the entire crew show you how it was created and click the post to view the final commercial. https://www.youtube.com/watch?v=Yz7rBuXJG58<
S1 Studio Shoots MMA fighters

Sometimes you may need a flash that can recycle at 10 frames per second to capture your photoshoot. Watch as Profoto and Studio S1 out of Toronto, Canada sponsor an assistant shootout with Mixed Martial Arts fighters. If this does not have you wanting to upgrade to Profoto gear nothing probably will...

Profoto Fight Night from S1 Group on Vimeo.

Simon Gerzina Is At It Again

A couple of weeks ago I posted a killer video of Simon Gerzina behind the scenes shooting fashion. Well he is at it again and we love his video and finished product just as much as the first one. After you watch him work check out his other photography here. If you live in NYC don't miss out on his April 10-11 workshop. Fashion Shoot Time Lapse from Simon Gerzina on Vimeo.
Dominique Daher Talks About Shooting Wind Surfing

Dom Daher is an extreme sport photographer. If you've ever wondered what it would be like to have to shoot commercial photos while avoiding crashing waves and aggressive surfers then this video should wet your appetite. <
Miami Photographer Andres Hernandez Shoots A Spring Collection

Miami photographer Andres Hernandez shoots natural light catalog images for Extyn Italy. He also manages to include some really cool video in his latest behind the scenes film.

Extyn Italy / Behind the scenes photoshoot from Andres Hernandez on Vimeo.

Aaron Nace's latest concept shoot is top notch

I just recieved a tip from one of our readers to check out Aaron's blog. I am so glad I did because not only is his photography fantastic; his behind the scenes videos are also interesting and informative. Check out his last shoot in the woods and then head on over to his website here. Behind the Scenes - Baxter from Aaron Nace on Vimeo.
Joel Sartore Shoots Endangered Species

This is the is what Fstoppers is all about. National Geographic photographer Joel Sartore has created a book that will feature portraits of endangered species. To go along with his book he created a quick video promo. This video is the behind the scenes of that promo. View the full post to see the extraordinary finished product.

RARE: Behind the Scenes from Joel Sartore on Vimeo.

Gary Jones And His Team Film A Backyard Burger Commercial

Watch Gary Jones direct his team as they film a short television ad for Backyard Burgers. Click the post to view the behind the scenes commentary.

BackYard Burgers Gouda Cheeseburger :30 from Jones Film Video on Vimeo.

Lars Franzen Shoots A Fight

Lars Franzen shows us how to take amazing pictures outside with only small battery powered strobes. If you want to see more of Lars' amazing photography check out his site at: www.larsfranzen.com ><
Mick Gleissner Takes Us Underwater

Mick Gleissner has been featured in Elle, Maxim, Seaster, and Photo Magazine with his surreal underwater fashion images. This is one of the coolest videos I've personally watched and hope you guys enjoy it as well. Maybe our own Fstoppers writer Lee Morris can take a note or two out of MG's book of tricks.

Mick Gleissner's Underwater Photography from Mick Gleissner on Vimeo.

Chase Jarvis Gets Dangerous

Chase Jarvis films some skateboarders for an investment company! Check out all the newest tools for filming HD video off your DSLR and that spare RED One camera collecting dust in your closet :) <
Alexx Henry Revisted

Alexx Henry raises the bar again with his latest magazine motion cover for release with the Apple ipad. It is not standard practice for Fstoppers to highlight two videos back to back but this was too good to pass up. Click the post to see how this was created and shot.
Fresh Photography Of Caesar Lima

Here's a clever idea: Create a campaign without showing the product... Watch this quick video of my good friend Caesar Lima doing his thing and then read all about this interesting marketing idea and the technical side of this shoot in the full post.

The Making of the chocolate girl from Caesar Lima on Vimeo.

Alexx Henry Shoots A "Living Portrait"

Most photographers think outside the box. Alexx Henry starts outside the box and then crams it all back into the box. If there is one video to watch this week, this Outside Magazine cover shoot might be it!
Nathaniel Welch:  Location Photography Specialist

Nathaniel Welch has shot with Joe Perry, Sarah Palin, Chuck Liddell, Terrell Owens, Myth Busters, Guinness Beer, Brad Pitt, ESPN, Ricky Gervais, and Snoop Dogg....just to name a few!
UK Photographer James Karinejad Makes A Pretty Mess

James Karinejad is a commercial product photographer out of Edgware, North London and his work is probably best described as clean yet imaginative. Some of the clients he has worked with have included Dolce & Gabbana, Pizza Hut, Clarins, and Addison Lee. It's also interesting to note that James made the transition to stills by first working in video.

I have always enjoyed watching these product shoots because the lighting required to make a product look desirable is often very different than the lighting needed to make a face or figure look good. In this video James...

Christopher Lynch Shoots The Satellite Nation

Before Fstoppers.com launched I was in NYC at a scuba store preparing for my trip to Belize. I was talking to the store owner about underwater photography and Christopher Lynch walked up and joined in the conversation. Chris explained that he was a professional commercial shooter and after some great advice he gave me his card and went on his way. I went to his website later that night and found some fantastic behind the scenes footage. I have a hard time setting up shoots in small towns, he does it on the streets of Manhattan.
Rock Climbing Photographer Simon Carter Scares Us To Death

I hope you are not scared of heights! Watch extreme rock climbing photographer Simon Carter as he discusses how he positions himself in open space hundreds of feet above the ground and still manages to get jaw dropping images. Click the post to view the second video.

NIKON - SIMON CARTER - EXTREME PHOTOGRAPHY from Extreme Photo on Vimeo.

Chase Jarvis Makes A Music Video

Chase Jarvis is probably one of the most successful commercial photographers working in America. Luckily he is also one of the most generous photographers when it comes to sharing his knowledge and behind the scenes footage. Click the link to read more about Chase and to see the final music video. Chase Jarvis RAW: making ramshackle hearse from Chase Jarvis on Vimeo.
Glen Bowden Shoots Amanda Klaassen For Veve Swimwear

In this Video Glen Bowden knocks his Veve photoshoot out of the park. The video itself isn't extremely technical but it doesn't need to be because most of his shots were done completely with natural light! View the full post to read a message from Glen himself. View the finished shots at his website: www.glenbowden.com

Behind the Scenes footage of the Veve Swimwear photoshoot from Glen Bowden on Vimeo.

Kesler Tran Builds A Set Out In The Desert

Some photographers think taking a pretty model out to a remote location will result in a great photograph. Others know they need to build a studio on location to create something even better. Watch what Kesler Tran does when out on a dried lake bed! <