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Facebook Pages' Updated Organic-Reach-Crushing Algorithm, And What it Means for You

Facebook Pages' Updated Organic-Reach-Crushing Algorithm, And What it Means for You

As many of you who have your own photography pages probably already noticed, Facebook drastically changed their Pages organic reach algorithm on December 3, 2013. We have been living with the changes for a month, analyzing the effects on our brand and how it affects you, and the news isn’t good. With dramatic decreases in reach and engagement, our Facebook community is not nearly what it was. So what can you do about your own Pages?

Selfie Olympics: Let The Games Begin!

Selfie Olympics: Let The Games Begin!

The "Selfie", love it or hate it, had a pretty great year. Within a decade the term has gone from drunk forum ramblings to being accepted into the Oxford English Dictionary as of November 2013. Scrabble players rejoice! This meteoric rise to fame for the simple word has garnered the attention of celebrities and it has even spawned customized cappuccino machines that turn your morning cup of joe into a literal cup of Joe...or Frank...or Bobby.

A Year In Review - Fstoppers Best Posts of 2013

A Year In Review - Fstoppers Best Posts of 2013

Yesterday, I posted about the most viewed post from this past year . While those posts are great pieces in their own right, there is so much more content for learning on Fstoppers. So this time, I want to show you the absolute best original content posts of this past year. These aren't organized by views, or anything arbitrary like that, these are just some of our favorite posts from this past year.

The Most Important Setting in Lightroom is Set To Off By Default

The Most Important Setting in Lightroom is Set To Off By Default

"Trevor, I have been editing this wedding for the last few days and now my Lightroom catalog says it is corrupted! When I opened a new catalog and reimported the photos from my hard disk I can't find any of my previous edits I worked so hard on. I am so frustrated! What did I do wrong?" Keep this from happening to you by having Lightroom automatically save your changes, but this setting is off by default. I'll show you where to turn it on.

Book Club for Photographers

Book Club for Photographers

One of the goals I have set for myself this year is to read and study one non-fiction book each month. I love reading and have learned so much from some great books over the years but just feel like it would be even better if I was able to do this with a group of like-minded photographers so we could read, discuss and learn from each other.

Fstoppers Top 10 End of the Year Buys

Fstoppers Top 10 End of the Year Buys

As the year comes to a close, I can't help but think tax season is just around the corner. Taxes are surely my least favorite things to do, even worse than a root canal in my book. We cannot avoid giving money to our loving & watchful government, but we can make some last minute buys to invest in our business before forking over the remainder. Here are my top 10 "buy it before the government takes its chunk" purchases. Spoiler, #1 is a nice trip to a tropical location.

Behind the Scenes of the Oscars (Academy Awards) Trailer

Behind the Scenes of the Oscars (Academy Awards) Trailer

Academy Awards season is swiftly coming and to get the buzz going a little earlier the Oscars have come out with a brand new trailer with talk-show darling Ellen DeGeneres and 250 dancing extras. The trailer was directed by Paul Feig who is best known for "Bridesmaids" and "the Heat". It looks like they used an ARRI Alexa to film the trailer. It's a fun and cute glimpse into what we can look forward to at this coming year's Academy Awards show.

Fstoppers Answers - How Do You Market To Social Media?

Fstoppers Answers - How Do You Market To Social Media?

Each week on Fstoppers Answers , we answer a question asked by the photography community. This week, we were asked - " How do you market to social media? (When marketing your photography on social media, is it more effective to always be trickling out content constantly, or less frequently but higher quality and more content at once. For example, if I do a shoot with a model, should I post a photo a day, or a set a week?)"

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