Giuliano Bekor’s Merchant 1948 BTS Photo Campaign
Giuliano Bekor is an amazing commercial and advertising photographer based out of Los Angeles. Recently he traveled down to Australia to produce a short editorial film for the clothing company Merchant 1948. The concept involves a set of short films based around the idea of models finding a ton of cash and avoiding the police by flying away in vintage airplanes. As ridiculous as that sounds, Giuliano’s execution makes for a really entertaining editorial spread.
Here is the final commercial without the behind the scenes footage:
Be sure to check out Giuliano’s blog for a short story board and a few bts images.