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Jaron Schneider
San Francisco, CA
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Articles written by Jaron Schneider

Can't Make it to PhotoPlus? Catch Sigma's Live Stream from the Show

Can't Make it to PhotoPlus? Catch Sigma's Live Stream from the Show

If you couldn't make it to the Photo Plus Expo in New York (PPE) which kicks off today, you don't have to miss out on everything. Not only will our own Zach Sutton be reporting from the show floor, but Sigma is providing a live stream from their booth that they are calling "Sigma Safari," featuring hands-on shooting experiences starring professional models transformed into safari animals.

Pricing and Availability Released for Sigma's Upcoming 24-105mm f/4

Pricing and Availability Released for Sigma's Upcoming 24-105mm f/4

Tonight from the PhotoPlus Expo, Sigma has announced the pricing and availability of its new 24-105mm F4 DG OS HSM Art lens. It will be on shelves next month, starting with Canon mounts, for the MSRP of $899. That's quite a bit less than the Canon equivalent that, for many, leaves a lot to be desired. If Sigma's past lenses have been any indication of quality, we can expect it to be worth it.

BorrowLenses Acquired by Shutterfly

BorrowLenses Acquired by Shutterfly

This was unexpected: the popular retailer and manufacture of digital and physical imagery products, Shutterfly, has aquired BorrowLenses, one of the top online gear rental outlets in the country. As part of the deal, BorrowLenses's Founders Max Shevyakov and Mark Gurevich, will join Shutterfly Inc. Aside from vesting stock information for the two founders (and even then, that information includes no explicit dollar amount), no monetary value of the exchange has been released.

Must Read: Carli Davidson's "SHAKE" is a Glorious Compilation of Dog Cuteness

Must Read: Carli Davidson's "SHAKE" is a Glorious Compilation of Dog Cuteness

In 2012 I interviewed Carli Davidson regarding her animal portrait photography. She was able to bring out and show personality and emotion in our furry friends in a way that was truly unique. She recently released her book "SHAKE" which is filled with pages upon pages of dogs shaking off, caught in the action. If you or anyone you know is a dog-lover, this is a book you'll want sitting on your coffee table.

Amazing Beauty Retouching Done in Video: Before and After

Amazing Beauty Retouching Done in Video: Before and After

I don't speak Russian, but to understand what is going on in this video, you don't have to. It's amazing what can be done in post, but to be honest, I wasn't even aware the extent this could be done in video. You can see the "cloud" following her hair on the right, so I'm guessing they did some retouching on a still frame, and then motion-tracked those layers with her eyes. Perhaps? I don't know. It's pretty amazing stuff.

Nikon Unveils the Nikkor 58mm f/1.4G Lens

Nikon Unveils the Nikkor 58mm f/1.4G Lens

Nikon has unveiled the Nikkor 58mm f/1.4G lens priced at $1696, apt timing after Zeiss released their $4000 55mm last week. The lens uses two aspherical elements, a Nano Crystal Coating, and Nikon's Super Integrated Coating in an attempt to remove all traces of flaring or light falloff. Nikon claims this will allow it to be used in low-light situations by maintaining edge-to-edge sharpness and even lighting at all apertures.

UPDATED: Sigma 24-105mm F/4 OS Art Lens Confirmed

UPDATED: Sigma 24-105mm F/4 OS Art Lens Confirmed

UPDATED: Estimated arrival date released. In a stunning development, Sigma has placed the rumored 24-105mm on their website. I say stunning, because the whole of the Sigma USA team is on holiday today and we were never briefed on this lens officially (which is HIGHLY unusual, eg. this is the first time it's happened). This story is still developing, but the page is live and you can look at it yourself.

Like Aerial Photography? Check out this Webinar on Using Drones

Like Aerial Photography? Check out this Webinar on Using Drones

Photoshelter has some pretty sweet webinars relatively regularly, and this week they're hosting one on aerial photography: "How Eric Cheng Is Democratizing Aerial Photography." Eric Cheng spent over 10 years mastering underwater photography before deciding to try his hand at aerial videography. Now he’s already turning the industry on its head with a new innovation that allows photographers to capture above-ground footage without the massive expense of a helicopter.

Organization in Chaos: Photo Series for Obsessive People

Organization in Chaos: Photo Series for Obsessive People

I love order. I'm kind of crazy when it comes to organizizing (Taxi Driver reference). One of my favorite Tumblr blogs is is all about unrelated things fitting into each other. So when I saw this series on Reddit submitted by yamsilem, I got really excited. They are images from the book "The Art of Cleanup," by Ursus Wehrli (Author), Geri Born (Photographer), Daniel Spehr (Photographer). It speaks to my soul. It makes me want to organize my sock drawer. Or my liquor cabinet. Or everything.

Adler and Shaden Square Off in a [F]ramed Network 6-Episode Series

Adler and Shaden Square Off in a [F]ramed Network 6-Episode Series

Last summer Lindsay Adler and Brooke Shaden teased a new show they were working on with the [F]ramed Network called "The Concept," where they will take on the challenge of executing a surprise concept by the Framed Producers. Equipped with the same Sigma lenses, both photographers will be expected to shoot the same models in the same location, giving viewers the opportunity to see them plan a shoot from start to finish, the first episode of which will air on October 22.

UPDATED: Nikon's D610 and Canon's T5i are Proof That Brand Loyalty is One-Sided

UPDATED: Nikon's D610 and Canon's T5i are Proof That Brand Loyalty is One-Sided

When Nikon released the D610, I’m sure that many of you (myself included) initially reacted with joy. “Hooray!” we said. “They’ve fixed the problem of the D600! Nikon made things right!” But then I let things sit for a few hours and I realized, Nikon did no such thing. They didn’t fix anything, no more than Canon “fixed” the T4i when they released the T5i. Hooray? No. Not hooray.

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