Articles written by Jaron Schneider

Zeiss lenses have been around for over 120 years, but admittedly "product design has never been the foremost factor." In designing their new high-end Distagon lenses coming to the market at the end of 2013, Zeiss wanted to really consider aesthetics in the project. "The newly-defined design is intended to reflect the lenses’ unique character and make Zeiss lenses truly unmistakable in the future."

Adobe bought Behance a few months ago in what was said to have been a move to expand the social functionality of the Creative Cloud. Today Behance posted a blog about what is to be expected from them in 2013 post-acquisition.

In addition to announcing the brand new Rebel SL1, Canon also upgraded the the popular T4i with the all new Rebel T5i. To be honest, I can't see all that much different between the T4i and T5i. Same processor, same megapixel count, same ISO range, and same frames per second performance. Hm.

Variable aperture lenses are generally scoffed at by anyone who has been shooting for a few years, myself included. That said, collectively variable aperture lenses probably make up a vast number of sales for lens manufacturers. They aren’t necessarily bad lenses, but it can be tricky to select the quality from the lousy. So how does Sigma’s second lens that carries its new design, the 17-70mm f/2.8-4 lens, fare? Actually, really well.

Spider Holster camera holsters have become really popular among event and wedding photographers because they free up their hands and keeps straps from encumbering movement. Their latest offering unveiled at WPPI Las Vegas is the Spider Monkey, which will hold your accessories like a speedlight in the same handy fashion.

Since I reviewed the Sigma 35mm f/1.4 last year, I have been hit with a barrage of inquiries as to if it was better to grab the Sigma 35mm f/1.4, the Canon 35mm f/2 IS or spend some real cash and spring for the Canon 35mm f/1.4 L. After using all three lenses for the past couple months, I'm finally ready to name my favorite. And you know what? This one was closer than you might think.

The Sigma 35mm f/1.4 lens is now available for your purchasing pleasure, refilling the stock that's going fast. If you want it for your Nikon, you can get it now, and get it you should, because it's freaking amazing.

Okay, the post title is a little bit harsh, but hear me out. It will never be the social network it wants to be unless it redesigns the user interface. I love Google products maybe twice as much as the next guy and I have tried very hard, over and over again, to force myself to use Google+ and to like it, but it's just not happening. Since I'm all about user experience, Google+ design doesn't really do it for me. Even though many have said that Google+ has become a photographer's playground, I'd like beg to differ.

This is a pretty crazy concept, but Fotodiox has just announced an adapter that puts the power of a full-size 645 medium format back into the hands of virtually any photographer utilizing the Sony NEX camera sensor. Called the RhinoCam, it enables photographers at any level to capture the dramatic detail and sharpness only available with a sensor three times larger than even a high-end full-frame 35mm sensor.