Sony Experiments With HD In Their Ridiculously Awesome Camera Ad

This video was featured on the Fstoppers Forum and it had me laughing from the beginning. Luckily there is also a behind the scenes video that explains how in the world they created all of this “HD Porn”. I would have never thought in a million years you could mix Iron Maiden, the most ridiculous looking poodle, the largest bubble machine I’ve ever seen, and flashing neon lights to produce an entertaining commercial for Sony high definition products. Then again I’m not paid the big bucks to think this outside the box either. Enjoy the final commercial below and then see how everything was put together in the second video.

Sony HD Experiment Commercial:

Behind The Scenes Video:

September 23, 2011
  • http://twitter.com/Pony4Christmas trollist

    all that effort and the online video is in standard def

  • http://www.facebook.com/GhislainLeduc Ghislain Leduc

    I love it :)

  • http://twitter.com/GenericStrobist Dan Stone

    did sony just say high def porn!? cool advert and i def want a robotic arm!

  • http://www.facebook.com/people/Fernando-Garcia/705346784 Fernando Garcia

    Sick!

  • http://www.facebook.com/people/Fernando-Garcia/705346784 Fernando Garcia

    Sick!

  • http://www.facebook.com/nicholas.gonzalez3 Nicholas Gonzalez

    Hilarious! The music was what made it all work. I wish I was a fly on the wall when the concept was pushed to the executives involved in funding the shoot. Great post!

  • http://www.distrasdesigns.com Mike Distras

    What… The… Hell… :/ 

  • http://www.distrasdesigns.com Mike Distras

    What… The… Hell… :/ 

  • http://www.facebook.com/raheelgauba Raheel Gauba

    AWESOME!!!!!

  • http://www.facebook.com/raheelgauba Raheel Gauba

    AWESOME!!!!!

  • http://www.facebook.com/raheelgauba Raheel Gauba

    AWESOME!!!!!

  • http://twitter.com/MrNuyoka Mr. Nuyoka

    And I bet they shot it with a Red Epic..

  • http://twitter.com/MrNuyoka Mr. Nuyoka

    And I bet they shot it with a Red Epic..

  • http://www.facebook.com/jeffrey.lowman Jeff Lowman

    Ha, HD Porn…….

  • Anonymous

    Wont help sell a single extra camera. It didn’t even look hi def. That was a pretty pointless commercial with a lot of color and an ugly dog. They need to stop wasting money on ads like this and hurry up with releasing the NEX 7, because that’s all I want to see from Sony. 

  • http://WWW.LIFEASCINEMA.BLOGSPOT.COM SEAN SHIMMEL

    Only thing missing was a tough guy doing push ups in the soap with barbells.

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