Canon Maintains Its Position at Number One

Canon Maintains Its Position at Number One

Canon Inc. has just announced that it has maintained its position as the global market leader for interchangeable lens digital cameras (DSLR and Mirrorless) for the 17th consecutive year (from 2003 to 2019).

Starting way back with Canon's introduction of the breakthrough KISS / EOS 300D / Digital Rebel in September 2003, it seems Canon hasn't looked back. "[The] groundbreaking [EOS 300D] was competitively priced and featured a compact, lightweight design, captured the top share of the global market and set the stage for growth in the DSLR category."  

More recently, Canon has introduced its interchangeable-lens mirrorless cameras under the EOS R system. "In striving to further expand its line-up, Canon managed to secure the No. 1 share of the global market for the 17th consecutive year."

Canon Inc. Press Release

Dominating for such an extended period of time isn't something that is normally seen in business. I wonder if this is what leads to the common complaint that the big guys sit on their laurels. Well, even if Canon is taking a bit of a break, during 2019 they released the EOS RP (March), EOS 250D (April), EOS 90D (September), EOS M6 Mark II (September), EOS M200 (October), and EOS Ra (December). 

Eventually someone has to knock Canon off their game, don't they?

Lead image from Canon Inc. press release.

Mark Dunsmuir's picture

Mark is a Toronto based commercial photographer and world traveller who gave up the glamorous life of big law to take pictures for a living.

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6 Comments

i'm just glad their stepping up their game (at least trying to do so)

Agreed - When you look at what they've released in the last year, it's hard to argue that they aren't trying!

Well honestly they create some damn good cameras that would last a long time and still do the work for years to come, if not caught up in the rat race of people wanting photography cameras to be movie cameras or auto track their kitten's face. Just sucks that the value of cameras drops so rapidly. My 5d mark III is more camera than a lot of photogs need and now the mark 4 I have is called old news. Nobody needs an 8k camera right now but I'm a sucker, so if the new camera passes mustard, I'll get it and still have two perfectly good DSLRs sitting on the side collecting dust.

Maybe I'm just more sentimental to the gear that has helped me make a living and some images I never thought I could get. My cameras gave me a life, introduced me to new friends, talented models and they are still there ready to work.

I like that last phrase. Cameras really are more than just technical boxes, they can be a way of life.
On a personal note, some of my favourite photographs, some of the photographs that have secured me new jobs were taken on a 20d.

And some of the best music was released on vinyl or cassette.

My LPs spin every Friday night.