Cosmetic companies are known for using high levels of retouching in their images. MAC Cosmetics is the latest company to ditch the Photoshop in some recent posts, and the Internet is divided about it.
MAC has not made an official announcement to keep up the all-natural style in their posts and ads. But after this recent lipstick post where we see facial hair on a woman clearly left in, many viewers are begging them to continue. Other followers are critiquing the brand for not spending a few seconds to edit out the facial hair.
I think what MAC and other brands are starting to do with their images is great; after all, it is natural. The beauty industry has a huge impact on how we view ourselves as women, as well as how men view us and expect us to look. Although I do love having the ability to make images "perfect" with Photoshop, I would love to see the natural trend progress. What do you think of cosmetic companies like MAC ditching the Photoshop?
Lead image via Pexels, used under Creative Commons.