Auxiliary Magazine is all about the alternative. They go against the mainstream to bring you the beauty of sub-culture which they have been proudly doing for 5 years and through 32 issues. I sat down with the Editor In Chief for Auxiliary Magazine, Jennifer Link, to discuss what it takes to run a popular independent magazine as well as their recent Kickstarter campaign to help the magazine go to print.
In typical alternative fashion, while most magazines are heading towards digital mediums, Auxiliary Magazine wants to defy that trend and is looking to find new success in the print media market. Their recently launched Kickstarter campaign looks to raise the funds required to help with the costs associated with this endeavor. Looking to raise $30,000, the money would go directly into:
- Printing the next three issues
- Distributing issues to subscribers
- Producing content
- Funding photoshoots for editorials and features
- Compensating contributors
- Laying the foundation for the continuation of Auxiliary Magazine
Auxiliary Magazine has been independent since day one and averages some 29,000 readers per issue spread out across 165 countries. Editor In Chief, Jennifer Link, gives us some further insight about the incredible success, day to day operations, and future plans for this growing magazine.
Could you tell our readers a little bit about the inspiration behind Auxiliary and how the magazine came to be?
What are some of the challenges you face running an independent magazine?
I've had the pleasure of shooting for Auxiliary a couple times and I know how much time and effort the entire team puts into each editorial. It's incredible the passion and dedication that each of you bring. Could you tell us a little bit about what goes into preparing a magazine editorial?
In an era where everyone is going digital, why is it so important for you to create a physical print product?
I think it is very interesting that you chose to crowdfund the project. How did you decide that this was the right approach?
What does the submission process look like for Auxiliary? Could you share with us some insight as far as what your magazine looks for in the submissions you receive?
Aside from the Kickstarter campaign, what does the future hold for Auxiliary?