Articles written by Mike O'Leary
The broad and often contentious topic of pricing one's photography services can be a mind-melting process for new professional photographers or for those that are less business-savvy — but it needn't be so difficult. This video not only looks at the ways in which photographers can raise their rates, but also why every photographer should periodically increase their prices.
Beverage photography is its own genre within the commercial world and some photographers specialize even further by photographing liquor bottles. This is a great tutorial for someone who wants to try their hand at photographing an attractive whisky bottle and beverage, with an affordable setup.
We've posted some of his behind the scenes videos on here before, because this director's innovative use of technology to film some of the most visually appealing commercial videos to ever hit our screens is unparalleled. Here he is, explaining how he used his robots to make a mind-bending shot of a slice of lime falling into a glass.
Instagram's answer to TikTok, Reels, follows a trend by parent company, Facebook, to clone the competition's product in the hopes of eating their followers. And as with all new platform releases, the organic reach is incredible at the moment — here's how you can capitalize.
The Black Lives Matter movement is arguably one of the most significant political and social movements in US history. The photographers in this video sit down to share their thoughts on why photographing the BLM movement is important to them, personally, as well as for posterity.
For many photographic applications natural light is almost always preferable — the only problem is, oftentimes the quality of that natural light is either too harsh or too diffused. This tutorial discusses the conditions for good natural light, and how you can reproduce it using some inexpensive equipment.