A portrait lens is up there as one of the key acquisitions in pretty much every photographer's lens collection. The release of Viltrox's auto-focus 56mm f/1.4 in Fuji X-mount is therefore highly anticipated because it combines AF and a fast aperture all at a highly economical price point. Is it worth the money?
Articles written by Mike Smith
Photo Rumors recently covered the latest BCN report on the state of the mirrorless market in Japan, which showed a resurgent Canon growing at the expense of Sony, with Nikon trailing a distant third. However, the report only outlines what is happening in the Japanese camera market and only for current sales. How important is the Japanese market?
Lightroom totally dominates the realm of digital asset management (DAM) — a solution for everything, it fits the mold of most photographic workflows, however the bitter pill to swallow can be the treacle-like performance and that monthly subscription. Is it time for Adobe to start again?
BCN Retail's sales data is a staple of the photographic industry for providing an indicator of the level of sales across the sector. It's now been 10 years since they began reporting on DSLR and MILC sales, so what does the data show, are their any strong trends, and can it help us understand the future?
As a working pro, dedicated amateur, or just plain photographer, the last thing you want is a dead camera, especially when it's through no fault of your own. Failures are part and parcel of the working life of a camera, however, what can the the Soviet T34 tell us about this?
If there's one thing that's certain with Nikon and Canon's product lines, it's the availability of a professional specification camera body. With their pivot to mirrorless, it's understandable that they haven't released a MILC version yet. So why doesn't Sony have a pro-spec body?
The news headlines have been rampant for the last 10 years: the camera industry is in free fall, spiraling into its death as a consumer electronics niche, no longer the doyen of conspicuous spenders around the globe. The numbers speak for themselves, peaking at camera sales of 120M units in 2010 before imploding to a grisly 15M in 2019. And that was before the definitive stab wound to the heart of COVID-19. Could it be that the humble interchangeable lens is the industry's salvation?
Full frame photography was once the preserve of the hefty DSLR, but as the mirrorless bandwagon gains traction, we are now seeing a number of full frame mini marvels emerging on the market. Offering the same sensor — and so image quality — of their bigger brethren, but in a much smaller and lighter package, are these fantastic additions to the product lineup or just the latest fads?
Nikon has had a torrid few years as it rapidly tried to pivot to mirrorless on the back of declining financial results. It ended 2019 with falling market share, losing second spot to Sony. The reason for this is now apparent: low mirrorless sales that place it 5th in the market. What is happening at Nikon?
Camera manufacturers have faced a tough time in recent years as sales dwindled, whilst photographers have demanded ever better products and the development of mirrorless systems. COVID-19 added insult to injury by essentially halting production. How have manufacturers fared? Everyone is a loser, but who has lost less than anyone else?
At the beginning of the summer, Olympus announced the sale of their imaging division, leaving the future of their highly regarded OM-D range and Micro Four Thirds (MFT) more widely in disarray. The other half of the MFT founding partnership — Panasonic — has been strangely quiet on the subject. Their next move is crucial, so what might it be?
Viltrox comes with a pedigree for manufacturing good quality lenses at a low price point, so the entry of the 23 mm f/1.4 in Fuji X-mount and Sony E-mount is highly anticipated, not least because it is nearly $600 cheaper than the Fuji equivalent. Is it worthy of the hype and does that make it the perfect travel prime?
Current orthodoxy in the camera market is based around the triumvirate of Sony, Nikon, and Canon. They hold the keys to the professional full frame sector, supported by wide ranging lens systems. However the last decade has taught us that change is normal, so would the best future for the sector lie in Nikon ending camera production?
Manufacturing a product range focused upon APS-C and full frame (FF) ILCs is one of those strategic decisions that seems set in stone. If Canon and Nikon think it's a good differentiator for consumers, then it must be an industry standard that is broadly followed by everyone. However, the camera market is more nuanced than this and has some surprising origins. So, what is the best strategy?