Apple Sued by a Photographer for Using Her Photo to Promote the Retina MacBook Pro

Sabine Liewald, of Switzerland, is suing Apple not over a patent, but over her image of the closeup of an eye that was used to promote the Retina MacBook Pro’s screen during the unveiling of the product…

Originally, Apple had contacted Liewald’s agent to ask to use the photo for “‘layout purposes,’” but she then realized what Apple had really done…

Now, Liewald isn’t just seeking payment for the use of the image in Apple’s promotional material: she wants a piece of every Retina MacBook Pro that was ever sold, since it could be argued that the image helped the product sell more units than otherwise might have been sold. No matter the fraction, that’s a ton of cash for one image. And this could be the largest photo settlement we’ve seen in…ever.

Via AppleInsider

This is a shot of the Liewald’s image being used to promote the Retina MacBook Pro’s display on the stage of the announcement.