[Mindfreak] Staring At This Black And White Sony Ad Will Make You See In Color

sony blinking negative ad small [Mindfreak] Staring At This Black And White Sony Ad Will Make You See In ColorI love optical illusions, and this simple trick used in a Sony Cybershot ad was one I had not seen before. Check out the image below. Stare at the color triangle in the middle of the model’s nose for 30 seconds. Then stare at a white wall or screen and blink rapidly! You should see the model take her clothes off in near full color! The brain is a strange strange machine indeed!

sony blinking negative ad large [Mindfreak] Staring At This Black And White Sony Ad Will Make You See In Color

[via Gizmodo]

January 25, 2012
  • http://www.facebook.com/profile.php?id=847470423 Louis Rafael Rosenthal

    It’s way too early for this right now. I think I’ll try in a few hours.

  • http://twitter.com/martincjensen Martin Jensen

    hihihi funny… I stared and gave up and then where ever I looked where there were white… there she was.. in color.. ;)

  • http://www.facebook.com/people/Jack-Rubenstain/100000374136148 Jack Rubenstain

    Great Afterimage ( http://en.wikipedia.org/wiki/Afterimage )

    But doesn’t depend at all to the three coloured spots :)
    They’re just there to avoid ur eyes to move, so to fix impress the image on your kodak film like retina!
    Anyways… cool model.

  • http://www.markjp.com Mark J P

    Ha, it works. Very good! :)

  • http://www.facebook.com/nicholas.gonzalez3 Nicholas Gonzalez

    It worked! Cool!

  • http://www.facebook.com/shannon.wimberly1 Shannon Wimberly

    I do that mentally anyway…. the clothes part that is….. don’t we all?

  • http://www.facebook.com/people/Emmanuel-Orain/619457589 Emmanuel Orain

    contrary to what this post’s title says, this image is *not* in black and white : it is the negative image of a *color* picture. To check it, simply save this image, open it in your preferred image editing software, and ask for the negative (Ctrl-I in Window’s version of Photoshop, for instance) … and you’ll see the “positive” of the original image … and this is the image you see when you stare at the blank wall after 30 seconds of fixing this image.
     I guess less and less people these days have had the “chance” to hold color negative film in their hands :o)

  • http://twitter.com/maxleitner Max Leitner

    don’t waste your time :D press control,alt,command and 8 at the same time. this goes to apple folks!

  • http://twitter.com/giorgiozamboni Giorgio Zamboni

    open it in photoshop, unlock the layer, and apply the “subtract” fusion method; now create a white layer under this picture. You will see the original image! 

    Giorgio
    _ _
    http://www.giorgiozamboni.blogspot.com

  • http://marios.tziortzis.com/ Marios Tziortzis

    Best comment ever! (:

  • http://www.facebook.com/profile.php?id=1492020186 Thomas Woodson

    This reminds me of a Jasper Johns lithograph from the 60′s: http://www.metmuseum.org/toah/works-of-art/69.701.2. 

  • http://www.jerritpruyn.com Jerrit Pruyn

    maybe I have to calibrate my monitor… nah it worked. Pretty slick. 

  • http://www.facebook.com/profile.php?id=1428895310 Mavourneen Strozewski

    Oh wow. Now i’m just seeing her image as a regular color image. And can’t get it off my screen LOL  My eyes kind of hurt trying to do that. but pretty awesome!!

  • Fabian Pourmand

    Hey she’s pretty cute in color lol

  • http://www.ErniePasswaters.com/ Ernie Passwaters

    That’s crazy! Get out of head man!!!!

  • http://www.facebook.com/oddball258 Janelle Griffith

    the brain is a wonderful thing

  • http://www.facebook.com/haryadi.handoko Haryadi Handoko

    cool…..

  • Anonymous

    Coool! The big question though is who was the awesome artist that painted the three colour spots? Inspirational work…we need more dots!! ;)

  • http://www.facebook.com/profile.php?id=706130625 Suvirnath Swaminathan

    EITHER WAY U CAN SEE THE MODEL….. Import the pic into PHOTOSHOP and jus INVERT COLORS and …. 

    And more over for hotter pics of the model – google DEEPIKA PADUKONE… Indian model…:P

  • http://twitter.com/JamesRphoto James Robertson

    the point isn’t that it’s an inverted image, or that it’s B&W, it’s that our eyes take one thing that we see, and change it to something else. 

  • Mike M

    This just goes to prove, Sony is more focused on mental masturbation than creating superbly useful cameras.

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