A Look at a Camera That Inspires You to Get Out and Shoot

Some cameras are designed to be pragmatic tools, meant to reliably get the shot without fuss no matter what situation you throw them into. Other cameras put form first, offering stylish designs meant to inspire your creativity. It is a rare camera that does both equally well. This excellent video review takes a look at one such camera and why it will make you want to go out and shoot with it.

Coming to you from GxAce, this awesome video review takes a look at the Fujifilm X100V. I have always had a deep fondness for X100 cameras. Originally fun, unique cameras that inspired you to head out on for a walk with yours, they have evolved into powerful professional tools without losing that trademark design that makes them so enjoyable to use. The latest model offers impressive performance, including excellent autofocus performance, a sharp lens, and of course, Fuji's beloved film simulations. And after all, we get better by taking more photos, so a camera that inspires you to take it out and shoot with it is something worth considering, especially considering how small and portable the X100V is. Check out the video above for the full rundown. 

Alex Cooke's picture

Alex Cooke is a Cleveland-based portrait, events, and landscape photographer. He holds an M.S. in Applied Mathematics and a doctorate in Music Composition. He is also an avid equestrian.

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10 Comments

Yeah this is my top recommendation for a THIRD camera. Everyone's first camera nowadays is their smartphone. The second should be a big, capable interchangeable lens camera. But it's REALLY nice to have a l'il Fuji slung around your neck just to enjoy the process of photography!

Coincidentally, my X100V is my forth real camera (not including point and shoots, GoPro's, and cell phones). If you count my cameras that I actively use, then it's my third (my T2i sits waiting for my son to be old enough to use it as a trainer camera).

Is it my second or third camera if I buy a X100 instead of upgrading my phone? 🤔

It took me 6 minutes to work out why this bothers me.

It's more *acquire this thing, and it will improve your photography, because reasons*.

That said, he's talking about experience, and I think his thesis is entirely valid, and experience should be front and centre in anyone's practice; nonetheless, the consumerist tint bothers me.

Edit: Ted Forbes recently addressed the accuracy of Fuji's film simulations.

Yes he did but Fuji never said that fuji film simulations are accurate. Fuji said that their film simulations are what people remember what film looks like and not how it actually looks like. It would be stupid to try and emulate real film.
Those are just picture profiles but with branding

Yeah, but this guy just did.

Yes, the best thing anyone can do to improve is to devote as much time as they can to going out and taking pictures. People don't improve by buying a particular camera. It will help owning a camera you feel comfortable using and want to take out with you everywhere. It does get a bit annoying when people rave about a certain camera that make it sound like it will be the best investment for your photography.

This camera is the best thing to carry when you want to take pictures but don't want to have them take over your life.

Its output is indistinguishable from professional cameras that are four times it's size

If you want, you can spend your return flight doing some great in-camera manipulation of your images

And you can use the flash for fill so your pictures of the kids at Disney don't leave their cute faces in shadow

SUBJECT MATTER is what inspires me to go out and take photos. The gear sure as heck doesn't.

I go out to photograph deer because I am oh so excited about the deer! And I go out to photograph ducks in the ice and snow because I think that wild ducks are so fascinating and that ice and snow are so beautiful!

I surely don't ever go out to shoot because I am excited about a camera or a lens. They are nothing more than tools, and that is how it should be.

I remember first seeing an x100 and thinking how stupid it was because it was only 1 focal length. Fast forward ten years and I now own it after lusting for one for a couple of years. I absolutely love it. It's my throw-in-the-bag camera. I don't even have to think if I want to bring it. It just comes. That is almost worth the price of admission (if you want smaller there's the Ricoh too). Add in the near silent leaf shutter, and the fun Fuji film simulation community, and the x100 has been the perfect camera to keep my love of photography intact when I can't go on a traditional shoot.