I find myself more and more wanting to simplify.... So this is the latest, greatest, and hopefully last for a while version of my logo and business name.
The hardest part is remembering ALL of the places I need to change it....
Le Sigh.
I find myself more and more wanting to simplify.... So this is the latest, greatest, and hopefully last for a while version of my logo and business name.
The hardest part is remembering ALL of the places I need to change it....
Le Sigh.
Your logo is the least important part of your branding. But this isn't good. It's too hard to read and too clinical and corporate. For a very personal service look boudoir I'd go with a handwritten logo in a rounded, flowing script. It doesn't have to be your handwriting; you can get something done very heaply on fiverr or deviantart.
And, yes, your name and "boudoir" should probably be distinguish - eg Boudoir should be in bold or all caps and perhaps a different size. And probably on a separate line.
>>However, I just want to point out that Natalie did not ask for options or critiques of her new logo.
I can't see why the OP posted unless she wanted CC. ???
>> I actually love the circle with your initials and the female silhouette in the middle because I think it would be an awesome little watermark all by itself for your images.
I have to say, the lettering was so distracting that I barely saw this.
Speaking semi-professionally, visual logos are very problematic as branding. The #1 purpose of branding material is to let people remember who you are so they can place an order. A symbolic logo doesn't really do this and can easily distract from the critical branding task of burning your name into the customer's mind. That's why you associate Canon and Nikon with lettering styles, not clever little pictures of cameras. FedEx and Lego are perhaps the most perfect examples of branding - the message is in the typography, so the company name is easily remembered.
Honestly, branding is hard and if you can't afford to hire first-rate professionals and don't know how to supervise them, then I'd suggest to sticking to the simplest, most classic recipe. That's text only, using typography to convey your brand associations (playfulness, creativitivity, luxury, whatever) and for this much text, two lines - probably in a triangle shape.
>> For what it's worth, I am of the opinion that just because you specialize in the boudoir genre of photography, that does not mean that you should use frou-frou, girlie, cursive fonts... I think when you go with a super feminine logo design, you may pigeon-hole yourself into one certain type of client base <<<
***Branding is in a fact a tautology for pigeon-holing.*** The trick is to pick the right hole. And I really don't think that every cursive font in the world is "frou-frou" or "ultra-feminine". For example, I'm fairly sure that a good part of Kellogs' and Coca Cola's sales are to men...
Branding and visual design are just as hard and complicated as photography. Think about the type of research you'd tell someone to do if they wanted to learn to take their own catalog shots and expect to do about the same and for your pre-conceptions to changed in the same way.
Amen, Courtney, and thank you. My logo fits MY brand. I am not a frou-frou, girly, flowery shooter., nor am I that type of person in general. My brand personality is sleek and simple. I love my new logo too. Everybody has an opinion, but my branding works for ME. The last thing I want is to look like every other boudoir photographer or what someone *thinks* a boudoir photographer should look like. :)
As for why would someone post if they weren't looking for CC? This kind of statement always makes me laugh lol... because clearly the only reason anyone would ever share anything would be to get criticism or suggestions? Hmmmm ok. I am not offended by anyone's suggestions, everybody has a different take and a different taste. However, what I do find silly is the assertion that people shouldn't share for any other reason - like, I don't know, being proud or excited about something... trying to increase engagement on a new-ish forum... getting themselves out there... or just because!
I love my logo, my brand. Everything has evolved as I have evolved as an artist and a business person, and I feel this expresses my message perfectly. I don't need everybody to agree with me, only the people who are my ideal/target market. I know who I am, and I do quite well, thank you. :)