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Tim Clarke's picture

Commercial Fashion, does it need colour?

Normally I like to keep commercial fashion images full of colour to show off the product as you would normally see it, but this image I really liked as a mono portrait for a brand I recently shot with. Any thoughts on colour vs mono in fashion photography?

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1 Comment

Black and white often works well for fashion, but it tends to work better with more contrast and when and the lighting is less flat. I would crop this photo in tighter and reduce the eye's confusion with the bottom of the chair and her knees and legs, making it truly more about her and/or the clothes she's wearing.