Advertising image shot for Richmond-based Shockoe Atelier.
I was lucky enough to have a regional client come to NYC to shoot with me. We had a pretty lofty concept when we started planning. After several discussion, we decided to capture the spirit of the concept in the simplest possible way. We had half a day to shoot a look book and campaign images. I set up two shooting stations - one on white cyc and one on black seamless - with a capture station in between. We ended up shooting the entire concept and all looks within 4 hours!
The client was super excited, and I was pumped to be able to capture the heart and soul of their concept with a "simple" but elegant light set up and sort of assembly-line style studio session.
Love it!! Great mood 👍