5 Signs It's Time to Raise Your Prices

Pricing is a tricky thing and something that a lot of photographers struggle with, particularly since there is less objective guidance on how to go about it than in many other industries. One especially difficult topic is knowing when it is time to raise your prices. This helpful video tutorial will show you five signs that it may be time to charge a bit more for your services. 

Coming to you from Katelyn James, this great video discusses five signs it may be time to raise your prices (and though it is oriented to wedding photographers, the lessons apply to many other genres). This is something that it is really important to reevaluate on at least a semi-regular basis. As you continue to shoot, your skills and portfolio will both grow, and in turn, what you should be charging for your services will continue to evolve. Of course, it is more complicated than a simple correlation between talent and experience and price, with things like market rates and demand to consider, but the important take-home message is to make sure you are always considering your worth as a photographer, as it is rarely static. Check out the video above for the full rundown from James. 

Alex Cooke's picture

Alex Cooke is a Cleveland-based portrait, events, and landscape photographer. He holds an M.S. in Applied Mathematics and a doctorate in Music Composition. He is also an avid equestrian.

Log in or register to post comments