Shot catalog and social media content for new fitness fashion brand with muscular models at crossfit gym. The entire shoot was about 20 outfits shot on 3 models and a portrait of the company owner. Since we had the run of the gym on the shoot day I incorporated the workout equipment as background elements.
This photo is a model I have worked with on several past shoots and happens to also be a certified personal trainer. Lighting is strobe in extra-large sof box as main light, large soft box as edge light and exposure was balanced to bring in light from the gym window. Other shots were entirely natural light.
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