Automotive

The Classic "Bullitt" Chase Sequence - Then And Now

The Classic "Bullitt" Chase Sequence - Then And Now

Given access to a time machine, where and when would you choose to go? For some reason, I always seem to think about 1960s San Francisco, and I don’t think it’s (just) for the sex, drugs and rock and roll. I think it’s because I saw the classic Steve McQueen movie "Bullitt" at such a young age that it left an indelible mark. If you’ve ever wondered what Bullitt (and specifically, the amazing car chase sequence) would look like if it were filmed today, you need to check this video out.

Falken Motorsports Porsche Photoshoot - No Rig No Problem

Falken Motorsports Porsche Photoshoot - No Rig No Problem

So you have a priceless Porsche race car to photograph for an ad campaign and you have to make it look like it's driving really fast, but space is tight and you left your stunt driver at home. So how do you get the shot of this car driving fast while parked? This is exactly the challenge car photographer Frederic Schlosser faced for this project. Watch the video and read below to learn how he executed this shoot perfectly.

A Commercial for a Car Commercial: The CLA Project Update

A Commercial for a Car Commercial: The CLA Project Update

A few weeks ago we featured an interesting project by Casey Neistat: The CLA Project. Casey was hired by Mercedes Benz to create a new, fresh and creative approach to the typical stock car commercials that you've seen on television for the past twenty years. The final commercial for the new Mercedes Benz CLA has finally been released. I have to say it is definitely creative and unlike any car commercial I've seen before. I love the patriotism and the fun, light-hearted vibe in the commercial.

Studio Lighting for Cars

Studio Lighting for Cars

A few weeks ago, I flew to Los Angeles to shoot a commercial project for Mitsubishi. They had a custom Outlander built by RIDES Magazine and were in need of press shots. Studio shooting can be among the most challenging of all types of photography, but with a little patience and some care, its really not that difficult. Here's how we did it.

Developing A Light Kit For Any Situation

Developing A Light Kit For Any Situation

7 years of shooting Automotive Editorial Photography has taught me to streamline as much as possible. One area I've simplified to fit my needs is my lighting kit. I used to rent gear wherever I could, but after you use your own gear long enough you almost develop a relationship with it and now I definitely prefer to use my own lights.

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