So you have a priceless Porsche race car to photograph for an ad campaign and you have to make it look like it's driving really fast, but space is tight and you left your stunt driver at home. So how do you get the shot of this car driving fast while parked? This is exactly the challenge car photographer Frederic Schlosser faced for this project. Watch the video and read below to learn how he executed this shoot perfectly.
"In general it's important for sure to get one shot without the car and one photo with spinning wheels. [Most people accomplish this using a jack to lift up the car and spin the wheels by hand.] For virtual rig shots I also like to to show a vanishing point. This gives the picture more speed in my opinion. I always try to do something crazy with virtual rig photos because it allows me to capture limitless angles of the car, and thus, I love to do things that would be nearly impossible to shoot real life. That's why I chose to create a dynamic shot of the Porsche driving during rain. It was really important to get nice water drops on the car, but since the car is moving and the water drops on the car have to move as well! So just using a water hose to spray down the car was not enough because the water was not moving fast enough. I used a technique which is very famous in portrait retouched called frequency separation and allowed me to move the water drops on the car. Another thing to add: we also had someone to move containers in the background for us. It was important to get Maersk containers properly displayed in the pictures since they are a partner of Falken!"
- Client: Falken Motorsports
- Intention/Goal: Shooting this famous race car in a nonconventional environment
- We needed about one year to plan everything (from the concept to the shoot). Reason: Hard to get permissions for some locations to shoot this car. Pretty hard to shoot a race car because it's often on track and it could always have a accident
- 8 hour photo shoot
- Camera: Sony Alpha 850 + Zeiss 24-70/2,8
- Lighting: Profoto D1 series + 1x4ft Profoto Stripbox
- Virtual Rig Studio for the action shot
Check out Frederic Schlosser's other great photography: