Attempting to break into the professional scene is the same for most aspiring photographers, and any advice is welcomed by the novice. But, anyone who's more interested in photographing large inanimate objects than people might want to watch this.
Serge Ramelli is an old hat at this game, and a very successful hat at that. Having solidified his photographic career in real estate, he has since branched out into the fine art cityscape and landscape photography, while also offering workshops and tutorials. In his latest video, he gives some solid advice on how to start making money in real estate and hotel photography. His advice is well presented and logical, but I did get a knot in my stomach at the thought of one particular piece of advice: cold calling. I'm not being critical here, it's just that as an introvert with anxiety the idea of calling a business and trying to sell myself makes me feel a little dizzy.
Correct me if I'm wrong, but I can feel some of our readers tut-tutting: "Jeez, man. Suck it up. It's a business, so just get on with it." And, they would be right. Just to clarify; I'm not saying it's OK to tell someone with mental health issues to "suck it up." I'm speaking in a broad sense, here. If it's just a case that you're nervous or you're afraid that people will judge you, then let me offer you some words of wisdom that my dad offers me when I'm apprehensive about making myself a little vulnerable: "F*** 'em." It may sound crass and a little over-simplified but sometimes things need to be simplified. If you want to succeed, you need to put yourself out there. Your head is either going to be on the block or it's not going to be anywhere. People at the other end of the phone will forget about you very quickly unless, of course, you can offer them some value. And, if they do judge you, then that's their problem.
While I have contacted many a business in this manner, I haven't gone to quite the lengths that Ramelli suggests in the video. He has, however, certainly convinced me to give it a go, no matter how much I feel like running off into a forest for the rest of my life. What about our readers? Forest or phone?