Finding Purpose in Photography

All of us first picked up a camera and started taking photos simply because we enjoyed the magic of the creative process. But after years working in photography, whether professionally or simply as hobbyists sharing our work with the world, that reason we do that can become obfuscated or forgotten entirely. Do you know your purpose in photography? This important video essay discusses the topic. 

Coming to you from aows, this excellent video essay discusses the topic of purpose in photography. I think this is something particularly important to think about if you are a professional who relies on photography for income. It can be easy to become disillusioned by the whole process, particularly when dealing with persnickety clients, and photography can go from a creative passion to a mind-numbing slog. And that is a real shame when it happens, because any of us who chose to become a professional photographer did so not because it was a stable or high-paying job, but because it was something we loved. Stopping to think about these questions a bit and reframing our long-term goals can do a lot of good for our relationship with the craft. Check out the video above for the full rundown. 

Alex Cooke's picture

Alex Cooke is a Cleveland-based portrait, events, and landscape photographer. He holds an M.S. in Applied Mathematics and a doctorate in Music Composition. He is also an avid equestrian.

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3 Comments

Awesome video hermano !

This video reminds me of the last scene in the WIZARD OF OZ when Dorothy confronts Glinda the Good Witch and questions as to why she was never told that she had the power to go home (self discovery) and Glinda tells her that she would never have learned nor appreciated the fact that this "power" was within her. In this video it's clear that this power is our own creativity and imagination. A lot of what we lose or relinquish from our childhood.

One of my fav movies!