Almost every single one of you reading this can become a professional, paid photographer. There has never been a lower barrier to entry to starting out with access to masses of free online learning tools, affordable professional quality gear and the ability to market yourself globally. The problem isn’t so much starting, as it is sustaining. Enter, the Photo Brigade, one of the best tools I've come across in months for those looking to sustain their photography business.
Many of you know about my headshot work, but one of the other major areas of my business is photography for hotels, also known as hospitality photography. Hospitality photography often requires a jack-of-all-trades. I frequently shoot food, cocktails, headshots, mock weddings, and work with models for lifestyle shots. Then add to all that the architectural elements and details of the interior and exterior of the property and you have a shoot that requires quite a bit of different types of gear. When you add it all up, sometimes I’m flying a few hundred pounds worth of gear with me. As I was traveling recently, I thought it was a good time to write up an article about flying and traveling with your gear, and the best way you can minimize the cost of moving it all.
Being fiscally successful as a photographer requires more then just taking great pictures. Branding, marketing, and promoting are huge aspects of the business of photography. One of the first steps photographers often take when starting their business is designing a logo, but this can often be a mistake. Before designing a logo, photographers or really any business should carefully develop and create their brand identity. In this post, we will look at the multi-stepped process of developing and designing a photography brand.
There are shooters who spend 100's if not 1000's of dollars on courses to learn what you can learn in these two videos from DEDPXL. In them commercial, editorial photographer Zack Arias goes into great detail on how to light your subjects with a seamless white background set up. Learn everything from studio dimensions, light and model positioning, camera and light settings, post production, equipment use, taking the background from black to white and more tips and tricks then you can retain in one viewing.
Brand new to Photoshop? Literally got hooked up on Adobe Creative Cloud last week? If so, more than likely you're fumbling around trying to make sense of the damn thing, and are looking for some help. Online videos about Photoshop techniques number in the hundreds of thousands, and it's quite likely you've watched at least half of those by now. If you've had trouble finding video tutorials for you, the bare bones beginner, then my Beginners Basics Series videos are for you, and I welcome you to check out Lesson #2: Layer Masks.
When it comes to compositing, more often than not it's the little things that take an image from good to great. In this tutorial I show you how to pull off a simple yet very effective way to create those small embers and sparks that are all the rage in Hollywood action movie posters. Adding details like sparks, debris, fog, dust, etc. to your composites can change the overall mood of your composites and give them that epic feel you are looking for!
Photoshops Layers. You gotta know 'em. Without knowledge of Layers, you are not going to go anywhere in Photoshop, and I mean literally nowhere. I can't think of a more foundational function in the program than Layers. So if you're just starting out, this video series is ideal for you beginners because it discusses the basic use of Layers in just 5 minutes. Sure, Layers can get much more involved and complicated, but if you don't understand them at all, maybe this will get you started.
I get a lot of questions about retouching. More specifically, what I do in retouching. But if there is one consistent theme in the questions I get, it's "Do you ever have any information or lessons for total beginners?" For years now, the answer has been "Not yet" but starting today, and going over the next few weeks, I will be uploading a free YouTube series on Photoshop Beginner's Basics: Retouching. These 10 videos will get you off the ground using Photoshop because, as they say, you can't run until you've learned to walk.
There are exactly 43,973 ways to sharpen an image using Photoshop, give or take 43,950 or so. That being said, I do get quite a lot of folks asking me how I sharpen my images, and as it happens I kind of like the results I get, so, why not make a video. Can't argue with that logic, no?
Fine art nude photography is unique in that the nude form is your blank canvas. The possibilities for expression are endless. There is no clothing to detract from the subject, just the model in all their purity. This is why posing, one of your strongest elements for expressions, is of the utmost importance when it comes to creating beautiful fine art nude images. Here I will show you three go-to poses when working with fine art nudes and how to vary them for endless possibilities.
Anyone who is interested in portrait, fashion or/and beauty retouching knows how wonderful the Dodge & Burn technique is for skin retouching. We have talked about various methods and the fundamental knowledge of light and shadow rendering in 2-dimensional art before, and I would like to offer you yet another important piece of the D&B puzzle - the brush settings in Photoshop, which will help you achieve greater results when using this technique.
We all want to get better at what we do in our work, that's a given, right? Studying, reading, taking classes or doing workshops, watching videos on YouTube, and of course tireless practicing, are a few of the many ways we strive to better ourselves in our photography. The time will come however, without fail, when nearly every single one of us will post a photo to a photography group on social media or a forum, and ask for "CC" or "c&c" or simply "Any thoughts?" and await the comment storm that's coming. And usually that's when the problems start.
I am hardly the first person in the industry to prattle on and on about why you should print your photos, but I think it is worth mentioning, here today, some things you may not have considered about your digital files. After all, either by intent or just circumstance, we've all been led to believe that our digital files are "safe forever", especially if we've gone to great lengths to back them up on secure drives or on cloud servers and such. But, are they really all that safe?
How are you getting people to look at and engage with your work? This is something we all have to think about constantly in today’s visually saturated market place. It’s why it’s all the more important to look at – and learn from – those producing stunning and engaging work. Let me introduce you to Leonardo Dalessandri, and his latest project “Watchtower Of Turkey”, a video that he worked on over the course of a year and quite possibly some of the best visual media you’ll see in 2015.