Education

The Truth of How I Hired My Last Model For a Major Ad Campaign

The Truth of How I Hired My Last Model For a Major Ad Campaign

You book a commercial job and the client wants a beautiful face to grace their next ad. The client relies on you, the photographer to help with the process of hiring the model. The crew you hire rely on you to select the right candidate for their needs. That's great, right? Get the most radiant face, possibly the one with the highest social media numbers for that extra bump and you're set! Is that how it works?

Simple Photography Workflow in 10 Steps

Simple Photography Workflow in 10 Steps

Workflow can be a make or break situation in how your business is run. Spending all your time with file naming, culling, or unproductive backup techniques can create not only time constraints but also a negative relationship with your images after your shoot. Following some quick and easy workflow tips will get you back on track and more importantly back to shooting.

How to (Digitally) Paint Your Own Gorgeous Backdrops

How to (Digitally) Paint Your Own Gorgeous Backdrops

I'm no painter. In fact, if we ever play Pictionary together, do your best to get on the other team. So, when I wanted to make my own custom backdrops, I knew I was way out of my depth. Like many photographers, I've drooled over Sarah Oliphant's hand painted backdrops for years. When I saw Jeremy Cowart draw his own backdrop on an iPad Pro, I thought I may have something within reach. While I continued trying to decide exactly what Oliphant backdrop I want to start with, I thought maybe I could experiment with some digital painting of my own.

Improving Your Photography Quickly Breaks Down to Deliberate Time Management

Improving Your Photography Quickly Breaks Down to Deliberate Time Management

It's no secret that we all have to start somewhere. Usually, that place is not very good. At the very least we all start out in the “room for improvement” category. Assuming that progressing with our work and improving our images, style, brand, knowledge, and skill set is the goal, how to we go about getting better at a quicker-than-a-snail pace? The answer is straight forward, but requires deliberate action. Intelligent investment of time and money is the fastest way to get improve quickly.