According to Huh Magazine, Kensington and Chelsea College in southwest London are going to be the first college to offer a class in iPhoneography called "iPhoneography: An Introduction to Photography with the iPhone." And while I think the iPhone is a legitimate creative imaging tool, the monetizing nature of this course makes me shake my head.
"The course is made up of evening classes spanning five weeks and goes into apps as well as obvious things like composition and lighting. Richard Gray, the tutor of the course, said: 'I developed the course after discovering there were a lot of people who had an iPhone who didn’t really know how to use the camera.' Gray believes the course will help the average person take up photography." (from Huh Magazine)
Look, I get it. The iPhone is the most popular camera right now. I also like creative filters, Camera Awesome, Instagram, and SnapSeed. Hell, I even shoot some of my review photos on the iPhone. But isn't this course just trying to capitalize on "what's hip?" Make some money off these young folks? Shooting with an iPhone successfully requires no different basics than any other camera. Photography is what it is, regardless of the device you use to capture the image. So in essence, what could possibly differ in this course than with a Photography 101 course? Dumb it down a little (since you can't teach shutter speed an aperture with an iPhone) and add some creative filters sessions? Ugh.
So even though I think that the iPhone is a legitimate camera and should be seen as such, the style that this is being presented just sort of rubs me the wrong way.