Campaign visuals and National Gold Addy winner for Boulevard Brewery's Fling craft cocktail. We ordered custom tattoos of the illustrations that are found on the can design and applied them to our talent. Each hand was shot separately and then delivered as a layered PSB where the AD could "move" the hands independently of the background in order to fit any design tactic.
Shot on PhaseOne XF IQ350 DB with Phase One 55mm f2.8