The recent introduction of new lenses for Canon's RF-S mount by third-party manufacturers Sigma and Tamron is a significant development for the industry. These lenses, all designed for APS-C format cameras, are a significant development that reveals Canon's strategic approach to its mirrorless camera lineup.
In Part 1 of this article, we discussed the competitive landscape that photographers face in today's digital age, where the easily accessible smartphones can challenge even the most skilled professionals to distinguish their work. Now, it's time to take those principles and build up an even stronger branding and marketing strategy.
It's that time of year when we learn the color of the year for 2024. Which color was chosen, and why does it matter to photographers?
At some point in any photographer’s career, I am pretty sure you will at some point come across clients who will just send in inquiry with zero context asking how much you charge for a photoshoot. There is no way we could have possibly been able to provide an accurate project cost estimate without having any information on a project scope to establish the parameters. These types of clients are those that keep me awake at night, not because I am incapable of delivering but because these clients will have unrealistic expectations of what we can deliver.
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Have you ever cut out an object in Photoshop, put it on a new background, added a “drop shadow” effect, and sat in front of your monitor thinking, “This just looks so Photoshopped”? I’m here to help! Here are five easy steps to creating realistic drop shadows in Photoshop.
For many photographers, the pursuit of passion is often overshadowed by the looming fear of financial instability. Visions of artistic fulfillment are frequently interrupted by sleepless nights, wondering if next month’s bills will be covered. In a saturated market where every other person with a camera considers themselves a photographer, standing out and making a comfortable living can seem like an elusive dream. But what if amidst these swirling doubts, you came across a story so compelling, it reignites the fire in your belly and renews your faith in the power of persistence and innovation?
As artists, we tend to channel our time and energy into becoming better at our craft. We learn more complex lighting setups, take advanced classes in retouching, buy the latest “must-have” gadgets, and try to bring it all together to improve our skills. We do it all because we have a fundamental belief that, “If I am the best, I will be the most successful”. Have you ever found yourself doing that, pouring months, and sometimes years into ameliorating your craft, but you still have not seen the corresponding financial or opportunity growth you expected?
What are your editing workspace essentials, and how much impact do they have on how efficient and/or comfortable you are when you do post-production? Here are some tools that might give your workflow a boost.
There are a few things that make life as a photographer much easier. Here are some simple changes I made that you might consider adopting to help you capture the shot.
Focus stacking/bracketing consists of taking several shots of the same frame (in this case, a landscape) at different focus points within your frame to ensure sharpness throughout. Is it necessary? In most cases, no, as an aperture above f/9 will typically cover any slight variations in depth of field. However, if you are using an ultra-wide lens with subjects close to the lens and a large distance between the foreground and background elements, it is beneficial to ensure sharpness throughout.
Success in photography is a fairly vague metric. Some measure it by the number of followers on Instagram, others by ratings on photography forums, and some people by the gear you use. However, none of these three things mean success. In fact, a photographer who shoots on the latest gear, gets 5-star ratings on forums, and has a million followers is not necessarily successful. Here is what an actually successful photographer is.
In the world of photography today, it is pretty common that the relationship between creative concept and photography skill is intertwined and very much expected from a photographer. In this article, we’ll dive deeper into this discussion between these two relationships to see how photographers can unleash their artistic potential and bring their work to the next level and how one skill affects the other skill. Everything from the spark of inspiration from the basis of creative concepts to the technical skills required for project execution will be discussed in hopes of achieving balance between creativity and technical skill to push a photographer’s work to a greater height.
In my previous article, we talked about the technique and tips for performing focus stacking for e-commerce shoots. In this article, we will further expand into discussing the advantages of using focus stacking techniques, apart from the obvious reasons of getting the entire product to be in focus. There are a few more logical reasons and advantages behind focus stacking.
Ecommerce images represent a product on the web to provide potential customers with an accurate representation of the products. Therefore an efficient workflow that enables you to get an image of a product that is fully in focus is extremely crucial. Check out this article to find out how easy focus stacking might be the answer for you if you find yourself struggling with focusing issues.
Producing high-quality headshots in high volumes can be a daunting task. However, with over 6,000 headshots produced annually, we have cracked a code to high-volume headshot success. We know firsthand how challenging it can be to work efficiently without sacrificing quality.
I love using Capture One. Recently, I have been working with the latest release: Capture One 23 and Capture One Live. Loved by enthusiasts and professionals alike, it is feature-heavy software. In this article, I would like to share some of the hidden and little-known features of this great software.
What’s keeping you from being the photographer or even the artist that you hope to be? How much of it is under your control, and what can you do to get past the roadblocks?
There are different opinions about what makes good photography. Many suggest it’s a single ingredient; they are wrong. If we want to grow in our art, it’s by combining seven elements that we have any hope of improving.
Photography is quite literally painting with light. As such, it’s important for a photographer to be able to see and shape light.
A fundamental lesson in photography is the exposure triangle. Learning about ISO, shutter speed, and aperture is something all photographers should do.
