Pitching can seem like a really scary thing to start doing. But I fully believe that anyone can pitch effectively, they just need to know how to! So today, I’m going to break down how to get started.
The BBC has interviewed a renowned paparazzo and US photo editor, both of whom revealed details of making money through selling images of celebrities. They discuss the importance of knowing where famous people live, the changing royalty percentages, and the fight against other paparazzi for exclusive images.
Do you dream of walking into your boring office job, upending your desk, and flipping the bird at your horrified boss as you tell him you're starting your own photography business? You might want to hold off on taking action. Here's why.
It isn't fearmongering to say that one mistake, and not even necessarily your own, can bankrupt your photography business if you're uninsured. So Fstoppers have teamed up with Insurance Canopy who have created Full Frame Photography Insurance to go over the issue and offer some insight.
I'm not talking about gear you buy. I'm talking about investing on the stock market. Many of the companies we as photographers use are public companies. For me, it's become a time to consider investing. What would you buy?
For a lot of us, being a professional photographer is a dream job that isn't realized. Even for those of us who do make a living from it, it probably isn’t exactly as we had planned.
Sarah Tilotta provides some words of wisdom on pitching to a photo editor. It's a short video with some gems worth remembering, like being nice. Seems like the world could use a lot more of that.
The rise and democratization of digital photography over the past 15 years has been, I would describe, as one of the most socially changing movements in the world, ever. Though the cellular phone may have been the initial catalyst, the camera accompanying that communication device has now allowed billions of people to interact and share worldwide events from a nation's political upheavals to the birth of their own child. With sales of standalone cameras dropping nearly in half in the past seven years, has photography changed for the better, and is this the end of making money in photography?
Photography is a wonderful hobby, but for some, a hobby just isn't enough. Some of us get so infected with the craft that we instantly know we want to one day spend all our time on it. So what skills should a hobbyist photographer focus on?
If you had your time again, would you change anything about your photography career? Here are 10 regrets I have accumulated while practicing as a professional photographer for the last decade.
Stock photography is not for everyone, but it really can be a financially viable option for some of those photos you have just sitting on a hard drive at home. Realistically, unless you are already making thousands upon thousands of dollars from the images you've been creating, stock photography might just be the thing for you.
When we are children, we have an innate desire to seek validation from our parents or our teachers. Probably because we think that they know best, that they are bastions of knowledge — and in that context, they essentially are. But what is the purpose of seeking validation from others when we are adults?
Making the move to being pro is fraught with the anxieties of not having the right equipment. So what equipment do commercial photographers use? Being a commercial photographer is pretty much as vague a job description as being an administrative assistant.
A recent round of layoffs at Canon’s USA headquarters in Melville and the closing of a major service center in New Jersey can’t mean good things for the company’s future in photography.
One of Darwin's most seminal remarks on evolution, quoted en masse throughout the internet and various text books, is a profound piece of advice to any photographer looking to build a lasting career in the industry. The only catch is, he didn't actually say it.
If you want to earn the most money from your photography, where should you live? Forbes.com has compiled a ranking of American States which pay photographers the best salaries. If you live in Massachusetts, stay put; if you live in Iowa, you might want to pack your bags.
Maybe you've had a prospective client — someone you've never heard of — ring you up to discuss your photography services... and had your brain freeze, making the conversation awkward. Even if you've been landing photography gigs for years, the excitement of an unexpected phone call can throw you off course.
For many of us, marketing ourselves to potential art buyers, publications, and agencies is the stuff of nightmares. Cold calling is certainly one of the most feared.
Spring is finally just around the corner (at least in the Northern Hemisphere). This is the perfect time for me to wrap up my detailed review of the tips booklet I used to provide to my couples for their engagement sessions.
All photographers can agree that you won't stay in business long if you do not charge for your work. But what if I told you that the best way to gain exposure to high-paying commercial clients was to give away your images for free? Today, we sit down with commercial and composite photographer Josh Rossi and explore the concept of free.
It’s the height of tax season, and an odd thing just happened to me. I was at my accountant’s office filing my business taxes for 2018 last week, and she said to me, “Wow. I have a lot of photographers as clients, but most of them aren’t making a living. What are you doing differently?”
When was the last time you put up the amount you charge for your photography? If the answer is never then you're not alone. Many of us struggle to ask for more money and even those who try are not always successful. The problem is that if you never increase your prices you'll be out of business before you know it. Here's how and when to start charging more.
Most of us know that branding plays a role in some of the most successful companies around the globe. Story Brand helps you understand your brand's story to such an extent that you too can market yourself just as well as a company like Apple.
In a world where everyone wants to be a star photographer, there isn't nearly enough discussion about the benefits of a good photo assistant. Here are a few tips for those interested in assisting a professional photographer and a few things for photographers who may be seeking an assistant to consider.
Insta360 recently announced that they’ve raised a further $30 million in funding, and that they’ve been profitable since 2017. That’s more than can be said for GoPro.
Modern business exists for one primary purpose: to maximize profit. In this article, I’ll explain why, for the past six years, I’ve run my business in the opposite spirit, often knowingly leaving money on the table.
We all know how expensive being a photographer can be and while there are some no-go areas for cutting costs, there are still several huge savings to be had if you look in the right places and change a few habits.
Back in 2018, I wrote an article about being a professional photographer and how viable it was. I thought it was time to update this.
We often talk about setting the right prices for our photography packages or having a great website but we often overlook this one fundamental factor that has a huge impact on the kind of photography clients we attract.
Who doesn't love a photography related bargain? The problem is that some of those cheaper deals could cause you some serious headaches further down the line. Here are ten items which you should always avoid buying on the cheap.
You may have the experience of putting together a project proposal for a potential client, but what about making life easier for clients at the very start by showing them how to prepare a photographer's brief to help them define exactly what they're after and, subsequently, help you understand their requirements?
Up-selling is part and parcel of the wedding and portrait photography business. Many photographers depend on these selling techniques to generate a decent income. But similar opportunities can be found in the commercial genre — you just need to know how to target them.
Bumping into my old mentor at an American Photographic Artists lecture yesterday reminded me of the importance of building a photography community and the benefits beyond the obvious.
You buy tutorials, you go to workshops, you read the latest article about gear, try to keep up with industry trends, run social media ads, and do everything else you can think of to create a strong career. But you might not be doing the one thing that could benefit your career the most: in-person networking.
Today, I found that someone has stolen one of my photographs. Here is what I did.
A couple of years ago my friend Rob was droning on at me about “if its worth doing, its worth doing badly”. I ignored him, and this is why I was wrong.
There's something exhilarating about getting a new client. I love the buzz of working with a new creative direction, team, and objective. But new clients are expensive, and repeat clients are where businesses thrive.
With more photographers competing for work than ever before, you need to stay ahead of the pack in any way possible. One area many people in creative professions neglect to improve is business, and you needn't be part of that stereotype.
When you feel as if you're working hard and growth is stagnating, it might be worth asking yourself whether you're truly giving it your all, or just going through the motions.
When making the change from hobbyist to professional, many of us don’t dig deeper into the costs of running our new venture like a profitable business. A few hours going through some numbers and doing the math can yield some surprising, and many times eye-opening, realities. The saying, “You don’t know what you don’t know,” makes a resounding thud in the pit of our stomachs when we realize that our time and talent is being wasted simply by not doing basic Business 101.
It's one thing making the leap in to a photography career, but as is the case with most startups, longevity is the greatest obstacle to overcome.
When you're an amateur photographer, you have complete control over what you shoot, how you edit it, where it gets posted, etc. A lot of that changes when you go professional, though, and this insightful video talks about why it's so important that you go with the flow when that happens.
If you're ready to take the big leap and start your wedding photography business, there are a lot of things you need to make sure you cover before you book your first client. This quick and helpful video will give you five helpful tips to make sure you start your wedding photography business off right.
There are always an abundance of lists explaining misconceptions and lies about being a professional photographer, but there are almost none telling you which rumors are true.
It's a story we photographers read about all too often. A Tulsa, Oklahoma woman has issued a warning for brides-to-be: make sure to vet your photographers before hiring.
As a professional photographer, I can quickly become disenfranchised by my working life while watching Internet photographers living the Casey Neistat life. Here are eight things I didn't expect.
The benefits of having your own blog are myriad, and for all intents and purposes, there is an unlimited amount of information on why. However, the main obstacle isn't "why," but "how".
While I use many different tools throughout the course of a day, there are a few that I have found to be indispensable to my business. Oddly, they don’t have a whole lot to do with photography. Yet, having them in my life allows me to be more productive and stay focused on what matters most to me: photography.
In an industry where supply is abundant, saying "no" to work can feel both counter intuitive, and suicidal for your business. The truth is, it has quite the opposite effect.
If you're struggling to get the likes, followers, and comments you'd hope for on Instagram then there may be a few things you're doing wrong on the social network. There are definitely a few tricks that can help you grow but also a few things you should avoid at all costs.
