Branching off from their web-based portfolio service, Format has launched a free iPad app named Kredo. The app allows users to add and organize their images into portfolios, exhibit portfolios to clients in a sleek-looking presentation, publish their work to the Kredo Discover network, or share their portfolios with anyone else on any device with optional password protection. While up against the trusty tactile printed portfolio and other digital portfolio services, the unique features and dark, minimalist layout may be something worth testing out.
At the base of Kredo is the portfolio. You can create individual projects to organize your portfolio and add images to them in a variety of ways such as choosing off of Dropbox, the iPad device’s Photo Library, or from your existing Format portfolio. Once your images are loaded into your portfolio, you can share these photos in a presentation format to someone at your location or share projects through Facebook, Twitter, email, or the Kredo Discover network.
The Kredo Discover network is where you can share projects and interact with fellow creatives or potential clients. As a creative director, it is also where you can find specific talent. To make searches more productive, Kredo CEO Lukas Dryja says, “Creative talent can be quickly discovered by defining criteria like geographic location or industry.” So while you may want to just use the app locally as a means of easy presentation, your work placed on the Discover network has potential to catch the attention from directors you haven’t even met up with yet.
Kredo launches today and is available for free on the App Store.