Samsung is currently testing a prototype truck in Argentina fitted with a camera on the cabin and a live view display in the rear. The purpose of this is to help drivers safely pass trucks; a task which often proves difficult and has resulted in many accidents. This is quite an ingenious and innovative way to solve an every day problem and to help save lives.
The prototype truck is being tested in Argentina where traffic accidents are far too common. It is reported that about 1 accident happens EVERY hour, and most of that is a reult of an overtaking scenario. As such, these new trucks with rear live view displays could make a very real impact on the countries road accident problem.
The solution is rather simple. A wireless camera is mounted on the front of the truck and the image is sent over to a display at the rear. In addition, the camera has night vision capability which allows it to be fully functional at night time, when accidents are even more likely to happen.
Samsung is currently working with governments and NGO groups to help get this technology employed globally.
One has to wonder if advertisers will try to exploit and monetize a new "in your face" advertising strategy by flashing "youtube" type ads every so often.