If you take photos with your smartphone, you may be more likely to buy a DSLR. This could be the reason behind a noticeable spike in sales of low end DSLR Canon and Nikon. What does this mean for amateur photography, and can these statistics be trusted?
The results are in, and according to Hindustan Times, there is a new wave of budding photographers pulling DSLRs off the shelves in India. So far in 2016, Canon has noticed a 26% increase in sales across all of it’s DSLRs in the region. However is this just the effect of an emerging market, or is it really a sign of an increase in amateur photographers?
Why Is This Happening?
Well, whether you believe the statistics or not, it makes sense. We’re seeing an increase in amateur photographer for two reasons.
Firstly, a consumer that owns an iPhone 6, is arguably less likely to buy a point-and-shoot camera. Why would they? Unless the point and shoot offers an amazing zoom range and low light performance, what will it offer over your phone? Will a point and shoot have the same level of connectivity that a smartphone offers? Of course not. Canon has expected that it’s compact camera sales will drop by a massive 24% in 2016.
The other obvious reason for an increase in amateur DSLR users, is that there are so many more people being bitten by the photography bug. Never mind Instagram or apps built for photography; even your Mom is taking photos on her smartphone.
Is it any wonder that a selection of these new consumers want something better to step up to? If they won’t graduate to a point-and-shoot camera, then all that’s left is a low end DSLR.
So it’s not difficult to believe that India’s showing a sign of the times. This low end market may be a key focus of manufacturers over the coming years to meet the growing demand. We’ll have to wait and see where it goes, and welcome the next generation of amateur photography.
What do you think? Is there a noticeable difference in the amount of low end DSLRs reaching the regular consumer?
[via Hindustan Times]