Is there anything more simultaneously annoying and fun than speculating about a new product based on the obscure references in a hype video? Well, DJI just released a teaser video for their upcoming event on January 23, and it looks like they're planning something big. Here's what we think it is.
When the DJI Spark was being hyped, the teaser tagline was "Seize the Moment." Of course, in retrospect, that makes sense, as the Spark is meant to be an ultra-portable drone that captures life's little moments — less a professional tool than a tagalong. As DJI prepares to announce a new product on January 23, the tagline is "Adventure Unfolds," as you can see in the teaser video above. So, what do I make of all this? I personally think we'll see a new version of the Mavic Pro. The Mavic Pro is currently marketed as the company's go-anywhere device for professional photographers and filmmakers ("adventure"), while "unfolds" is likely a reference to the model's collapsing form. The video is full of inclement weather and references to a "small and mighty" device, plus DJI's cover photo sure looks like a folded Mavic surrounded by a misty fog to me. So, my guess? I think we'll see a new Mavic Pro with a sleeker design, upgraded camera (perhaps inheriting the Phantom 4 Pro's camera), and perhaps a breakthrough feature of weather-resistance. Then again, I could be completely wrong. We'll find out in a week!