Do You Need a Photographic Style?

It is one thing to be able to create a compelling image in isolation, but many of the best photographers have a recognizable style that unifies their entire portfolio and makes it easy to pick out one of their shots. Do you need a style to find success, though? This interesting video essay explores the topic and if styles are a crucial part of like as a photographer. 

Coming to you from Keith Cooper, this insightful video essay discusses the topic of photographic styles and how necessary they are to finding success. While I can certainly think of plenty of successful professionals who do not have an instantly recognizable style, there is definitely an advantage to having a look that instantly identifies who took the image. If nothing else, this generates a bit of extra buzz and momentum for your work that you would not be able to create yourself. Having a consistent style can also make you a better photographer, as it forces you to really work toward exploring and perfecting your craft in a very specific and applied manner, but, of course, that does not mean you are locked into that approach forever. Check out the video above for the full rundown from Cooper. 

Alex Cooke's picture

Alex Cooke is a Cleveland-based portrait, events, and landscape photographer. He holds an M.S. in Applied Mathematics and a doctorate in Music Composition. He is also an avid equestrian.

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2 Comments

I love this guy. He’s like the kid in “The Emperor’s New Clothes”.

I think a photographic style more or less, doesn't matter anymore. Back in film days, there were fewer photographers and because it took time to see an end result, it was a useful tool to take a similar style or genre of photo that the photographer felt comfortable and good at doing. Now, pictures are so easily taken, ubiquitous and quick, one doesn't need to have a style anymore and probably no one really cares.