Cinematic footage is a great way to showcase a product and add a level of professionalism to your video work. However, it can be daunting to know where to start, and the options can get expensive. If you want simple and effective ways to up your video b-Roll game without breaking the bank, look no further than this accessible tutorial.
My partner and I produce a YouTube channel about film photography. When we started, I was exclusively a film shooter and didn’t have much experience in video. Along the way, we’ve been learning how to produce videos with, I’d like to think, a steady increase in production quality. We’re always on the hunt for fresh ideas and examples of how to make our footage look better on a budget, and when we came across the channel [Gx]Ace run by Casey Cavanaugh, I was super impressed and inspired.
I even reached out to Casey, and he joined me on my podcast. He was a fascinating guest and shared his origin story from humble beginnings growing up in Michigan to becoming YouTube's cyberspace overlord of photography with hundreds of thousands of views. This video has flown under the radar on Casey’s channel, but it’s one you definitely don’t want to miss. He shows us how to use whatever lighting and props are at your disposal in combination with some ingenuity to be able to create cinematic B-Roll sequences to level up the quality of your video and enhance viewer engagement.
