Hasselblad Announces the X2D 100C Mirrorless Camera and XCD 38V, 55V, and 90V Lenses

Hasselblad Announces the X2D 100C Mirrorless Camera and XCD 38V, 55V, and 90V Lenses

Today, Hasselblad has announced a huge update: the new X2D 100C mirrorless camera and the XCD 38V, XCD 55V, and XCD 90V lenses. 

X2D 100C

The X1D-50c and X1D II 50C were notable for being remarkably small medium format mirrorless cameras, and the X2D 100C continues that tradition by maintaining the same form factor while doubling the resolution, improving performance, and adding features. 

  • 100-megapixel back-side illuminated (BSI) (43.8 × 32.9 mm) CMOS sensor
  • Up to 15 stops of dynamic range
  • 16-bit color
  • ISO range: 64-25,600
  • Hasselblad Natural Colour Solution
  • 5-axis, 7-stop in-body image stabilization system
  • 294 phase detection autofocus zones
  • Built-in 1 TB SSD and CFexpress Type B card slot for faster burst rates, up to 3.3 fps in 14-bit
  • 0.5-inch OLED electronic viewfinder with 5.76-million dots with 1.0x magnification and 60 fps refresh rate
  • 1.08-inch color top display
  • 2.36-megapixel, 3.6-inch tilting rear touchscreen
  • 420-shot battery life
  • PD 3.0 fast charging
  • 802.11b/a/g/n/ac/ax, Wi-Fi with 2×2 MIMO

The X2D 100C is priced at $8,199. I've been using the X2D 100C for a few weeks, and it has been mightily impressive. Look for our review soon! 

XCD 38V f/2.5

  • Designed with compact, lightweight build
  • Upgraded focusing module with stepping motor
  • Optimized leaf shutter with flash sync at all speeds up to 1/2,000 s
  • Full metal body
  • Engraved distance scale
  • Switch to manual focus by pulling focus ring, which reveals distance and depth of field scale
  • Customizable lens control ring
  • 1:6.2 maximum magnification
  • 10 elements in 9 groups
  • 3 aspherical elements

The XCD 38V f/2.5 is priced at $3,699.

XCD 55V f/2.5

  • Designed with compact, lightweight build
  • Upgraded focusing module with stepping motor
  • Optimized leaf shutter with flash sync at all speeds up to 1/2,000 s
  • Full metal body
  • Engraved distance scale
  • Switch to manual focus by pulling focus ring, which reveals distance and depth of field scale
  • Customizable lens control ring
  • 1:6.4 maximum magnification
  • 9 elements in 8 groups
  • 3 aspherical elements

The XCD 55V f/2.5 is priced at $3,699.

XCD 90V f/2.5

  • Designed with compact, lightweight build
  • Upgraded focusing module with stepping motor
  • Optimized leaf shutter with flash sync at all speeds up to 1/4,000 s
  • Full metal body
  • Engraved distance scale
  • Switch to manual focus by pulling focus ring, which reveals distance and depth of field scale
  • Customizable lens control ring
  • 1:5.8 maximum magnification
  • 9 elements in 6 groups
  • 1 aspherical element

The XCD 90V f/2.5 is priced at $4,299.

Alex Cooke's picture

Alex Cooke is a Cleveland-based portrait, events, and landscape photographer. He holds an M.S. in Applied Mathematics and a doctorate in Music Composition. He is also an avid equestrian.

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8 Comments

I wonder how easy these cameras are to use now. Every time I’ve had to use a Phase, Hasselblad or Fujifilm GFX, the system is so cumbersome and glitchy that it makes shooting pretty difficult. Every time I work with well known photographers who uses these systems, stuff always fails too.

I had about three weeks with the camera and it was super easy and reliable. Hasselblad clearly put a lot of work into user experience this time around; it’s a huge step up.

i can not relate to this statement for fuji gfx, the 100s worked like a charm. i decided not to keep it, but used it for like half a year. had no complaints in terms of workflow. anyway - this hasselblad is stunning!

i can not relate to this statement for fuji gfx, the 100s worked like a charm. i decided not to keep it, but used it for like half a year. had no complaints in terms of workflow. anyway - this hasselblad is stunning!

I can't speak of anything specific with the GFX off the top of my head but from my experience most of the issues with medium format come from tethering. They always seem to disconnect and cause issues. I also remember working with Peter Hurley when he was using Hasselblad and his shutter just crapped out. I think it was after 10,000 shots and he said he has to send them in every 6 months to replace the shutter. I don't think I've ever had a shutter break but with 4 DSLRs at any one time, most of my images get passed across all the cameras. It just remember thinking it was crazy he had to replace them so often. Phase always had unbelievably beautiful image quality but their battery and tethering was problematic on many many shoots.

The biggest issue I personally have with medium format is just how slow they all feel to work with. I understand they are larger cameras with larger sensors but the AF, capture, powering on, adjustments, etc all felt 10x slower than what I'm used to on DSLRs and Mirrorless cameras. The image quality for me personally was never THAT much better that I wanted to fork over the money and deal with the slower pace of the systems.

Which one was the last Phase One system you used? The DF645+ was a bitch, but the XF and the XT system is quite reliable according to my biased opinion. :)

I can't remember all the ones we've had on different sets. I know a photographer who was using the Phase One IQ3 and he had this whole portable tethered setup out on location (a pretty extravagant location at that) and it kept disconnecting from Capture One. Not sure who is to blame there the camera or the software but it was a nightmare. By the time we got it working for 15 mins, the camera battery was dead.

It is sad that you had such a bad experience. Usually the first thing to blame is the cable in between. But it is hard to tell from afar.
I shot quite many IQ3 backs over the years (at least a dozen different units), mostly at studio environment using MBP, and had no issues, but I had reasonably long cable (less than 4 meters), and the camera was almost always on tripod. I even shot tethered a couple of times out in the wilderness (literally, stormy seashore, etc) without any hiccup.
As the IQ4 has ethernet port to tether through - including Power Over Ethernet capability to run the camera continuously without draining the battery - cable related tethering issue is more unlikely the case for the newer back.