Hasselblad H6D 400c Versus Fujifilm GFX 100: The Best Medium Format Camera

Fujifilm has signlehandedly made medium format more accessible now than ever. Cameras such as the Fujifilm GFX 100S offer a whopping 100 megapixels worth of resolution for less than $6,000. With features such as in-body image stabilization and phase detect autofocus from the sensor, Fujifilm has made it really difficult to compete in the medium format segment. 

In our latest video, Anete and I compare the Fujifilm GFX 100 with its relatively smaller medium format sensor to what many consider to be a "proper" medium format camera, the Hasselblad H6D 400c. The 400c model is practically identical to the Hasselblad H6D 100c other than the huge difference in price and the fact that the more expensive model can produce 400-megapixel files with the use of pixel shift. Due to the fact that both cameras have 100-megapixel sensors and have the ability to produce 400-megapixel pixel shift images, we decided it would be an interesting comparison to make. 

The biggest difference between both cameras is how you handle each system. The Hasselblad H6D 400c is a DSLR camera system with its bulky design and optical viewfinder. The camera system also utilizes an older focusing system, and this can prove to be a little frustrating in certain scenarios. The Fujifilm GFX 100 on the other hand is far smaller and lighter and handles similarly to many full frame cameras when it comes to speed and autofocus — all of this but with a larger medium format sensor and incredible potential for color and resolution. 

In the video linked above, we perform a number of tests and shoots to compare each system. Find out how each camera compares in the full video. 

If you're passionate about taking your photography to the next level but aren't sure where to dive in, check out the Well-Rounded Photographer tutorial where you can learn eight different genres of photography in one place. If you purchase it now, or any of our other tutorials, you can save a 15% by using "ARTICLE" at checkout. 

Usman Dawood's picture

Usman Dawood is a professional architectural photographer based in the UK.

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Thanks, interesting video. What would you achieve with the Fuji when processing RAW files. Would it be possible to achieve comparable results to the Hasselblad?

What Greg said, although, if you create a custom ICC profile with something like a ColorChecker Digital SG, the Fujifilm can produce fantastic colours.

The sensor is very capable and produces 16-bit files so the potential is definitely there.

Do the Fuji files have that weird wormy grain like the fujis crop sensor cameras?

Gfx doesn’t use an xtrans sensors that had the wormy artifacts on Lightroom (you don’t have worms using C1)

The Hasselblad H6D is a really old camera with a Sony sensor that came out in 2016 and the 120mm macro came out in 2011. I would not be surprised if Hasselblad don't kill off the H range all together. Btw you missed the fact the the Hasselblad can use leaf shutter lenses and can have a much higher flash sync. Was really interesting watching someone who is not used to a ovf medium format, they take quit a bit of getting use to. Using a ovf medium format without a digital assistant checking your shots on the tethered computer is hard. Interesting your comments about the colour quality, When i looked at the GFX raw files i thought they were a bit lacking compared to my IQ4 150

It will be pretty depressing if they killed off the H line. But it has been too long since the last update and with the new ownership it's not very likely someone's going to bother.

Great video good comparison for those deciding on how much to spend before jumping in.
The biggest reason to not use the Fuji is sensor size if your shooting smaller objects the crop will kill your Mpx. The better reason for using Hasselblad is that older Sony sensor at 16bit capture has incredible gradation in the highlights sometime the Fuji can't entertain. For larger product photography (items bigger than 25-40 cm) except reproduction, shinny objects and objects without significant detail I would use the Fuji.

I should mention that the Hasselblad H6D-100c and the 400c is now capable of shooting bracketed micro step images thru Phocus 3.6 as of a few days ago.

The little program Hasselblad wrote to do this partially automated capture has replaced the need for one to use Apple's workflow in Automator.

This is a feature that has been not only the most requested but the most ignored request by Hasselblad in the last 7 seven years. How times change when marketing is trying to get back business from a market they once owned then lost due to a little piece of code. By the way this code was written and put into use with better accuracy at much higher degree by Basel University for the CapCam camera.