Deandre Jordan for Under Armour: Behind the Scenes

Here's a behind the scenes look at sports photographer Kelly Kline's recent shoot for Under Armour. She photographed Deandre Jordan of the LA Clippers for UA's Summer/Fall campaign. Now, it's not exactly instructional, but you'll see a little bit of the setup. Her task was to capture action images based on the sketched out ideas for the campaign. What do you think? Would you rather have a specific direction for a shoot (in terms of composition, expression, etc), or go into it with more conceptual freedom?