If you, like me, enjoy a moody aesthetic in your cinematography or videos, there are few YouTubers who have mastered the look more than Aidin Robbins. In this video for Adorama, he breaks down how you can do it too.
The moody style is characterized by subdued lighting, shadowy contours, and often a muted color palette. In cinema, it can convey a whole host of emotions, build tension, and so on, but in these sorts of videos, it's just damned cool. What might otherwise be plain, albeit decent footage, is somehow converted into something alluring and dramatic. Robbins often does videos of forests in drab weather and somehow, it comes off as beautiful simplicity. What's more, he makes it seem so achievable.
In an era where attention-grabbing is front and center of most marketing strategies — by necessity, might I add — it's refreshing to see minimalist, simplicity, and high-quality execution above all else, and that's what Robbins does. I have shared a whole host of videos from his own channel because they're so enjoyable to watch, even if you're not a photographer or videographer, but this one leans even more heavily into education.
If moody footage resonates with you, why? Share your thoughts in the comments.