Business

The Photographer's Spring Cleaning Top 5

The Photographer's Spring Cleaning Top 5

It's that time of year when we're gearing up for the shoots to come, and we're focused on making this the best year we've ever had. It's also that time of year where we can get rid of some of the distractions and clutter that slow us down every day. It's spring cleaning time! Here are what I consider the 5 most important things for you to start cleaning up right away so you can feel better about yourself and your business this week!

fotoClient - A Workflow Workhorse That All Photographers Need

fotoClient - A Workflow Workhorse That All Photographers Need

The secret to running a successful business is organization. Developing an effective workflow that is both simple to understand, and manages your time properly is key when running a studio. Introducing fotoClient, an easy to use workflow and task managing website developed for photographers. It’s new, it's simple, and already, I can’t run my business without it.

Adobe Announces Mobile/Tablet Support For Lightroom

Adobe Announces Mobile/Tablet Support For Lightroom

In 2007, Adobe released Lightroom to the world and completely revolutionized the workflow for photographers everywhere. With each new release, Adobe has built new features and tools that have wowed us all. Well, announced and released tonight, Adobe brings us Adobe Lightroom Mobile - allowing you to sync and edit on the go. The best part of all? It's a free update for those on the Creative Cloud.

National Geometric - Helping Others With Print Sales

National Geometric - Helping Others With Print Sales

Introducing a new project cleverly entitled National Geometric that helps bring food, water and other basic life necessities to the children of India using the sales of unique and one of a kind prints of the child in need. Using exchange rates and economic principles to their advantage, National Geometric is able to sell prints at a very affordable rate, that is then able to drastically help those in need.

Casting Negativity Aside And Growing As An Artist

Casting Negativity Aside And Growing As An Artist

"Oh, so you're a photographer now...?"

It's a question I'm sure each of us has heard. Coming to us from a friend and/or family member that we haven't seen in a while, maybe those who we're remotely connected to on any one of the social media platforms where we post our work. It rings of sarcasm, and while I don't believe it's meant to hurt us, truthfully, it kind of does.

Starting A Successful Photography Business: Everything You Need To Know

Starting A Successful Photography Business: Everything You Need To Know

Like many of you know, running a full time business in photography is difficult! What started out as a passion soon grew into a something much more. You slowly learned how much was involved in turning your joy into a business. Eventually, you began to realize there was a lot more than you anticipated. If you're lucky, you had a great game plan set. For many, they learn as they go along.

Instagram's Hidden Advertisements

Instagram's Hidden Advertisements

So there was a big stink a few months ago when Instagram started using advertisements. I remember being angry and turned off when I saw an ad for whatever-it-was pop up in my feed (guess it didn't work). But that first ad is the only one I remember seeing, and I'm on Instagram more than I should be. As it turns out, Instagram is hiding those ads right in plain view.

Tips To Avoid Creative Burnout

Tips To Avoid Creative Burnout

It’s no secret that everyone can become burnt out on what they do. Whether we are photographers, athletes, truck drivers, or teachers. If we do something long enough, maybe unless you’re a fighter pilot, professional surfer, and/or an astronaut, almost everyone will experience a period of time in their career when they’re flat-out bored and/or they suddenly arrive at a place where they question both their work and if what they’re doing is really what they should be doing.

Truth In Advertising? "This Is A Generic Brand Video" Is Equally Parts Scary And Funny

Truth In Advertising? "This Is A Generic Brand Video" Is Equally Parts Scary And Funny

Creative writer Kendra Eash wrote a painfully accurate article for Timothy McSweeney's Internet Tendencies that put into perspective what most brand and corporation videos look and sound like. Taking it to the next level, stock clip site Dissolve realized it was indeed generic, and pulled together their own stock clips cut to Kendra's writing, resulting in a hilarious edit.

Why You Need To Re-think Your Branding And Hire A Professional

Why You Need To Re-think Your Branding And Hire A Professional

Many photographers and business people would argue that branding is by far the most important aspect of your business, and in some cases even more important than the quality of your work. Now of course this becomes controversial really quickly, especially with us creatives, but it’s worth considering when it comes to establishing yourself in your market.

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